Analyst, Data Strategy & Analytics (Healthcare)
Kepler is a company that excels in engineered marketing, focusing on creating personalized relationships between brands and consumers. The Analyst, Data Strategy & Analytics plays a critical role in measuring digital campaign performance and developing insights to drive client success.
Responsibilities
- Partner with clients and internal teams to understand business and marketing goals, leveraging analytics to advance these goals
- Develop data visualizations (Datorama) for 2-3 brands, consolidating a variety of disparate data sources into a single, one-stop dashboard brands can use to keep a pulse on real-time performance
- Support data storytelling efforts, interpreting marketing performance data and crafting a holistic and succinct cross-channel performance story with actionable insights
- Cultivate an understanding of clients’ key business questions and success drivers and contribute to strong client relationships through consistent delivery of high quality reporting and custom deliverables
- Learn to use measurement and analytics tools used by the team (Google Tag Manager, Google Analytics, Datorama, SQL, Python, etc.) to support reporting, analysis, and process development
Skills
- Bachelor's degree with background in business, marketing, or other analytical discipline
- Strong quantitative skills, and comfort with MS Excel, data analysis and internet technologies
- Strong interest and/or experience in marketing, data analysis, and data visualization, ideally in digital media (including display, mobile, social and search)
- Excellent listening and communication skills with strong ability to create and build relationships
- Ability to self-manage, juggle multiple priorities, and pay strong attention to details
- Ability to contribute to fast-paced, entrepreneurial, team-based environment
- Some knowledge of programming languages to aid in analysis and automation (e.g. SQL, Python, R) is helpful, but not required
Benefits
- Healthcare/Dental/Vision
- Unlimited PTO
- 401k Contributions
- $75/mo Wellness Stipend
- $100/mo Mobile Phone Stipend
- $50/mo Internet Stipend
- $500/yr Annual Learning Stipend
- $2,000/yr Annual Tuition Stipend
- One-time $200 New Hire Home Office Equipment Stipend
- Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave
- Annual Work From Anywhere 4 weeks per year
Company Overview
Company H1B Sponsorship