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MARKET & VERTICAL EXECUTIVE (POST-ACUTE CARE)

LINET Americas

This role is open to candidates based anywhere in the U.S., provided they live near a major airport for travel purposes.

 

ROLE SUMMARY 

The Market & Vertical Executive is responsible for creating, shaping, and scaling demand within a defined post-acute care vertical while driving revenue across the broader care continuum within an assigned region, in all verticals.

This role does not maintain business it builds it.

The successful candidate operates as a commercial leader who uses insight-led conversations to teach, reframe customer thinking, and influence complex clinical and financial decisions, positioning LINET as a strategic partner in care delivery.

 

WHAT SUCCESS LOOKS LIKE (OUTCOMES)

Builds and sustains a high-quality, early-stage pipeline independent of replacement cycles

Consistently engages executive and clinical leadership

Drives net-new business and share shift from incumbents

Establishes repeatable success models within an assigned vertical (playbook creation)

Expands opportunities from single-site to system-level engagements

Positions LINET solutions within a continuum-of-care strategy

Achieves and exceeds revenue and margin targets

Takes full accountability for revenue performance and customer outcomes, ensuring adoption, satisfaction, and expansion

 

CORE ATTRIBUTES (NON-NEGOTIABLE)

Insight-Led Leadership

Teaches customers and internal teams something new

Reframes clinical, operational, and financial approaches

Introduces productive tension that drives change

Leads conversations with confidence and direction

Hunter Mentality

Creates opportunities from zero

Demonstrates strong targeting, pursuit, and ownership

Builds and advances pipeline

Commercial Acumen

Connects solutions to clinical, operational, and financial outcomes

Understands healthcare decision dynamics clinical, financial, procurement

Communicates value with clarity

Executive Presence

Engages and influences senior leadership

Communicates with precision

Guides complex discussions

Curiosity and Learning Agility

Seeks to understand before acting

Continuously improves

Adapts quickly

Ownership and Accountability

Takes responsibility for results

Owns revenue, outcomes, and customer experience

Follows through beyond the initial sale

 

KEY RESPONSIBILITIES

Develop and execute one of vertical growth strategies listed below:

Core Care Communities
Independent Nursing Homes • Assisted Living

Residential Care Communities & Hospice
CCRC • Life Plan Communities • Small House • Hospice

Recovery & Rehabilitation
Skilled Nursing • Hospital-Affiliated Skilled Nursing • Independent Rehab

Veteran-Centered Care Systems
VA CLCs • State Veterans Homes

 

CORE RESPONSIBILITIES

Own and execute a repeatable go-to-market strategy

Engage executive, clinical, and operational stakeholders

Position value based on outcomes, economics, and design

Drive multi-site and system-level growth

Navigate purchasing pathways and remove access barriers

Build and scale repeatable playbooks across the team

 

CONFERENCE STRATEGY

Own vertical-specific conference strategy

Generate pipeline and engage key stakeholders

Validate and refine messaging through market feedback

Generate demand through insight-led engagement

Lead complex, multi-stakeholder capital sales processes

Build value propositions grounded in clinical and financial impact

Maintain disciplined pipeline management

Own revenue attainment, adoption, and customer success in a defined geographic market

Expand presence across accounts and systems

Translate insights into repeatable playbooks

 

OPERATING MODEL

Owns geography and vertical leadership

Serves as vertical leader and subject matter driver

Balances individual quota with vertical success

Uses Salesforce to manage and forecast business

Engages internal teams strategically

 

REQUIRED EXPERIENCE

Bachelor’s degree, 5 plus years in capital medical equipment sales within healthcare

 or a combination of equivalent experience

Proven net-new opportunity creation

Multi-stakeholder healthcare sales experience

Ability to influence decisions and drive adoption

Closes based on value, not product

Consistent revenue performance

 

WHAT WE SCREEN OUT

Reliance on inbound or replacement cycles

Relationship-only selling

Inability to create opportunities

Over-reliance on internal teams

Product-only selling

 

TRAVEL

Regional and national travel required

Occasional international travel expected

Estimated travel 40 percent to 80 percent

 

FINAL NOTE

This is a builder role with full accountability for revenue and customer outcomes. If you prefer maintaining existing business, this is not the role.

 

 

LINET Americas, Inc. is an Equal Opportunity / Affirmative Action employer.
All candidates are selected solely on the basis of legally permissible job-related criteria.

LINET Americas, Inc. is an E-Verify employer