Brand Manager - Pub Crawl Experience (EN / PT) - Remote

Location: Fully Remote | Full-time

We are hiring a Brand Manager to lead the launch and growth of a new Pub Crawl experience brand, aimed at an international audience.

This role is perfect for a hands-on, creative, and strategic professional who thrives in building a brand from scratch and driving its visibility, engagement, and commercial success—all from a fully remote setup.

Tasks

Your Mission

You will take full ownership of the brand across strategy, communication, and execution:

1. Brand Strategy & Positioning

Define and develop the brand identity (tone of voice, positioning, visual direction)

Build a strong, recognizable brand for an international, nightlife-oriented audience

Ensure consistency across all digital channels

2. Marketing & Growth

Design and execute marketing strategies to drive awareness and bookings

Launch and manage campaigns (online & offline)

Identify strategic partnerships (hostels, hotels, tourism actors, influencers)

Optimize customer acquisition and brand visibility

3. Social Media & Content

Manage and grow social media accounts (Instagram, TikTok, etc.)

Create engaging, viral, and community-driven content

Collaborate with creators, photographers, and videographers

Capture and leverage user-generated content

4. Operations & Customer Experience

Understand the customer journey remotely through analytics and feedback

Coordinate with local teams to ensure brand consistency on-site

Gather insights and continuously improve the experience

Requirements

What We’re Looking For

3–6+ years of experience in Brand, Marketing, or Social Media

Strong social media management and content creation expertise

Background in hospitality, events, tourism, or lifestyle brands is a strong plu

Ability to build and execute marketing strategies from scratch

Creative, energetic, and highly execution-driven

Comfortable in a fast-paced environment, managing both strategy and remote operations

Languages:

Fluent in English and Portuguese (mandatory)

Benefits

Conditions

Remote position

Competitive salary based on experience

Long-term collaboration