Category Manager, Australia

Remote, USA
Posted Jun 13, 2026
Full-time

Join the Future of Commerce with Whatnot!

Whatnot is the largest livestream shopping platform in North America and Europe to buy, sell, and discover the things you love. We’re re-defining e-commerce by blending community, shopping, and entertainment into a community just for you. As a remote co-located team, we’re inspired by innovation and anchored in our values. With hubs in the US, UK, Ireland, Poland, and Germany, we’re building the future of online marketplaces—together.

From fashion, beauty, and electronics to rare collectibles like trading cards, comic books, and even live plants, our live auctions have something for everyone.

And we’re just getting started! As one of the fastest growing marketplaces, we’re looking for bold, forward-thinking problem solvers across all functional areas. Check out the latest Whatnot updates on our news and engineering blogs and join us as we enable anyone to turn their passion into a business, and bring people together through commerce.

Role

As one of our first two hires in Australia, you will play a pivotal role in shaping Whatnot's regional presence, working alongside the GM, Australia.

Launch your country

Launch and own a category in Australia

Strategize the best ways to scale your efforts to make our first category successful

Partner with GM, Australia on determining which category to launch next

Create community-defining moments

Build relationships with influencers, planning and executing activations to bring their audiences onto Whatnot

Organize and execute on-app and in person events connected to the most exciting products, moments, and fandoms related to your category

Build our seller community

Develop a robust pipeline of sellers, including resellers, influencers, and shops

Identify and bring on board high-potential sellers managing ongoing relationships and day-to-day communications

Advise sellers on ways to grow their businesses on Whatnot. Create the next generation of top sellers in Australia

Stay close to sellers and buyers in the ecosystem to understand user needs and provide the product team with key user insights and problems to solve.

Use data and strategic thinking to propel your category forward

Analyze and leverage data to develop actionable strategies, measure impact, and drive growth in your category and across Australia

Be able to jump in, ramp up quickly, and independently drive strategic projects both in your own category and across partnerships when needed.

You

Curious about who thrives at Whatnot? We’ve found that embodying a low ego, growth mindset, and high-impact drive goes a long way here.

As our next Category Manager, Australia, you should have 4+ years of experience working in a fast-paced, client-facing role in high output environments, such as Strategy Consulting, Private Equity, or partnerships at a fast-paced tech company, plus:

Experience working in a business development or partner-facing role

You have experience building and executing against a pipeline of targets

You are scrappy and flexible enough to work in a fast-paced startup environment with limited guidance, and are comfortable pivoting quickly as needed

You are a strategic and creative thinker who can turn research and data into actionable plans

Passion for creator communities and/or expertise in existing Whatnot product categories (e.g. vintage clothing, collectibles)

Experience at a high-growth startup, marketplace, or creator-focused platform a plus

Proficiency in SQL a plus

Experience buying and selling in online marketplaces a plus

Benefits

  • Flexible Time off Policy and Company-wide Holidays (including a mid-year and end-of-year break)

    Comprehensive Health Insurance for you and your dependents

    Work From Home Support

    Home Office allowance

    Monthly allowance for cell phone and internet

    Care benefits

    Monthly allowance on for wellness

    Annual allowance towards Childcare

    Lifetime allowance for family planning (i.e. adoption or fertility expenses to name a few!)

    Superannuation contributions are made in accordance with local compliance requirements to support your retirement savings.

    Monthly allowance to dogfood the app

    All Whatnauts are expected to develop a deep understanding of our product. We're passionate about building the best user experience, and all employees are expected to use Whatnot as both a buyer and a seller as part of their job (our dogfooding budget makes this fun and easy!).

    Parental Leave

    Whatnot provides 16 weeks of paid parental leave along with an optional one-month gradual return-to-work program (optional Company leave allowances run concurrently with any government leave programs you may be eligible for. If you are eligible for additional time through a government program, we will honor that time.

EOE

Whatnot is proud to be an Equal Opportunity Employer. We value diversity, and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, parental status, disability status, or any other status protected by local law. We believe that our work is better and our company culture is improved when we encourage, support, and respect the different skills and experiences represented within our workforce.

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