Channel Development Representative

SUMMARY

The Channel Development Representative plays a key role in expanding Renson North America’s premium dealer and trade partner network within the luxury outdoor living market. Renson is a global leader in motorized louvered roofs, retractable pergolas, exterior sun protection systems, awnings, and architectural aluminium cladding, representing a $1B+ luxury market opportunity in North America and known for design innovation, premium performance, and architectural excellence. This role owns the first stage of the partner acquisition process by conducting outbound outreach, delivering virtual brand presentations, qualifying prospects, and collaborating with Regional Sales Managers to support a structured sales pipeline.

DUTIES AND RESPONSIBILITIES

Reach out to pre‑qualified target prospects via phone, email, and LinkedIn.

Communicate Renson’s brand value, premium positioning, and dealer program structure in a clear and professional manner.

Host the first virtual brand/value proposition meeting using Microsoft Teams.

Conduct structured discovery conversations to assess alignment with Renson’s dealer and trade partner criteria.

Drive the Stage 1 Go/No Go decision for prospective partners.

Pass fully qualified prospects to Regional Sales Managers for in‑person Stage 2 meetings.

Maintain accurate notes, activities, and next steps in Salesforce.

Work closely with the Sales and Channel Development teams to ensure a smooth handoff and a consistent, high‑quality partner experience.

Identify opportunities to optimize outreach and qualification workflows.

Keep all estimates, revisions, and project information accurate and up-to-date in the ERP and company systems.

QUALIFICATIONS

Education, Experience, Knowledge

2+ years of Inside Sales, SDR/BDR, or Channel Development experience.

Strong communication and virtual presentation skills.

Experience using Salesforce or similar CRM systems.

Bonus: background in building products, construction, A&D, or luxury goods.

Certificates, Licenses, Registrations

None required.

PHYSICAL REQUIREMENTS

Work involves normal office activities: sitting, typing, virtual meetings.

No heavy lifting or physical demands required.

SPECIAL REQUIREMENTS

Language Skills

Ability to communicate clearly and professionally in written and verbal form with prospects, internal teams, and external partners.

Computer Skills

Proficiency with Microsoft Teams, Outlook, CRM systems (Salesforce preferred), and LinkedIn outreach tools.

Mathematical Skills

Ability to calculate basic percentages and analyse simple performance metrics.

Reasoning Ability

Ability to follow structured qualification criteria and adapt conversations based on prospect needs.

Analytical Skills

Ability to assess partner fit using structured discovery frameworks.

WORK ENVIRONMENT

Remote or office environment.

Moderate noise levels (typical business office).

Regular virtual meetings required.

TRAVEL, WORK HOURS, SUPERVISION

Travel: Occasional travel for training or team meetings may be required.

Work Hours: Regular business hours with flexibility to accommodate outbound calling windows across U.S. time zones.

Supervisory Responsibilities: None.

BENEFITS

Medical, dental, and vision insurance

401(k) with company match

Paid vacation and holidays

Professional development opportunities

Additional benefits per company policy