Chief Operating Officer

Chief Operating Officer (COO) – GUAPI

Job description:

About GUAPI

GUAPI is a fast-scaling global premium streetwear brand, with strong traction across the US, Japan, and Europe. Known for bold design, limited drops, and cultural relevance, GUAPI is now entering a critical phase: transitioning from a fast-growing brand into a structured, scalable, and investor-ready company.

Challenges You Will Solve

Lack of structured processes across operations, CX, and logistics
Improving systems between Shopify, 3PL, and internal workflows
Inefficient handling of preorders vs available inventory
Poor visibility on profitability and SKU-level performance
High dependency on manual work and team coordination
Growth initiatives not translating into consistent revenue
National & International growth to be fully structured

Key Responsibilities

1. Operational Structure & Execution

Build and implement SOPs across all departments (CX, logistics, wholesale, finance)
Fix operational inefficiencies in: CX quality
inventory flow
preorder management

Ensure daily execution discipline across teams

2. Systems & Process Optimization

Align and optimize: Shopify
3PL (Quiet / Stord)
internal tools (Gorgias, Klaviyo, etc.)

Reduce manual errors (e.g., fulfillment mistakes, stock mismatches)
Implement scalable workflows and automation

3. Revenue Execution Support

Ensure growth initiatives actually translate into: revenue
sell-through

Align:marketing
wholesale
inventory strategy

Support better product drop planning (avoid cannibalization)

4. Team Management & Accountability

Introduce clear KPIs across all teams
Manage remote global team
Hold departments accountable for: execution
performance
timelines

Maintain consistent quality across all departments every day.

5. Scaling Infrastructure

Build the internal structure required to scale from: $12M → $30M+ revenue

Define org structure (who to hire, when, and why)
Reduce founder dependency in operations

6. Financial & Reporting Readiness

Work closely with accounting to: ensure accurate monthly P&L
improve inventory-based COGS tracking

Build investor-ready reporting
Prepare the company for: due diligence
potential sale or fundraising

Ideal Candidate

8–15+ years in operations / COO / Head of Operations roles
Experience scaling fashion / e-commerce / streetwear brands
Strong understanding of: inventory & supply chain
DTC + wholesale models

Proven ability to: fix messy operations
build structure from chaos

Experience preparing companies for: investment or acquisition (big plus)

Highly execution-focused (not just strategy)

What We Offer

Competitive compensation (base + performance bonus)
High ownership and decision-making power
Direct collaboration with founder & leadership
Opportunity to structure and scale a global brand
Potential long-term upside tied to company growth