Creative Strategy Lead
The Christian Post is seeking an experienced Creative Strategy Lead to support our business team in growing advertiser revenue. This is a client-facing role that spans both strategy and execution — you will develop the campaign ideas and also see them through. You will work alongside our strategic partnership managers to develop campaign strategies, strengthen pitch materials, and help convert and retain high-value advertisers across the Christian Post media ecosystem.
This role exists to make our sales conversations stronger and our campaigns more effective. You'll be the strategic and creative voice in the room that helps sponsors feel understood, confident, and set up to succeed — and you'll roll up your sleeves to make sure the work actually delivers.
What You'll Do
Develop campaign strategies and media plans that support client pitches led by strategic partnership managers
Build and prepare pitch decks and proposal materials tailored to each advertiser's goals and audience fit
Join warmed sales calls to help bridge objections, answer strategic questions, and increase advertiser confidence
Identify weak advertiser assets, unclear messaging, or strategy gaps that could reduce renewal likelihood
Develop renewal strategy recommendations and prepare supporting materials for existing clients approaching renewal
Help partnership managers make the case for increased spend or expanded campaign scope
Consult directly with advertisers on campaign positioning, creative direction, messaging, and conversion strategy
Provide hands-on input and execution support on user-facing assets — including campaign copy, creative direction, and landing page recommendations — when needed to strengthen a campaign
Advise on campaign packaging, emerging media, and cross-platform audience opportunities relevant to client needs
Identify opportunities to use AI-assisted workflows for campaign ideation and audience analysis
Who We're Looking For
A hands-on creative strategist with a strong eye for campaign quality, audience psychology, and premium presentation standards
Someone who can think at the strategic level and execute at the detail level — equally comfortable in both
Someone comfortable joining warmed sales conversations alongside relationship owners to increase advertiser confidence and close rates
Strong ability to consult with advertisers, build trust, bridge objections, and translate sponsor goals into practical campaign improvements
Deep understanding of faith-based, conservative, and mission-aligned audiences
Channel-agnostic thinker who can advise and execute across sponsored content, social, email, video, and cross-platform campaign environments
Collaborative, reliable, and able to operate with professionalism without requiring heavy oversight
Passion for news, modern media ecosystems, and the unique opportunity of Christian media
Experience & Requirements
3+ years of experience in advertising strategy, media planning, campaign consulting, or a related field
Proven ability to develop compelling pitch materials and campaign strategies for direct advertisers or sponsors
Experience supporting or participating in client-facing sales conversations
Demonstrated ability to execute on campaign creative, copy, and asset development — not just advise
Familiarity with digital advertising formats including branded content, sponsored email, native ads, and social placements
Strong written and verbal communication skills; able to present ideas clearly to both internal teams and external clients
The Offer
This is a full-time, remote position with the Christian Post business team.
Competitive compensation commensurate with experience
Health insurance (medical, dental, vision)
Paid time off (vacation, holidays, sick days)
A collaborative, mission-driven team environment with real room to grow within a leading Christian media organization