E-Commerce & Marketing Specialist

As an E-Commerce & Marketing Specialist, your essential job responsibilities will include the following:

E-Commerce & Marketing Operations
• Lead the Walmart 1P and Walmart 3P financial plan by tracking performance vs. targets (revenue, CM, CVR, AOV) and surfacing risks/opportunities.
• Maintain dashboards/models that tie initiatives to expected lift; document assumptions, results, and learnings.
• Monitor channel mix efficiency and margin guardrails; recommend optimizations based on inventory and performance trends. Support campaign planning/execution by managing timelines and coordinating with Creative/channel leads on seasonal calendars and offers.
• Execute test-and-learn plans (landing pages, promos, audiences) and summarize outcomes with clear next actions.
• Ensure promo execution accuracy (badging, eligibility/exclusions, stacking rules, tracking/attribution) and maintain promo calendar/post-mortems.
• Optimize catalog health by monitoring "buy box" win rates, out-of-stock rates, and listing quality scores to maximize discoverability and conversion.
• Oversee channel-specific health metrics (Late Shipment Rate, Cancellation Rate, Case Logs) to ensure compliance with marketplace SLAs and prevent account suspensions.
• Manage marketing and advertising activities by working with media, marketing, and advertising teams of partners to build and launch successful sales programs.
• Collaborate with cross-functional partners within Marketing, Merchandising, Pricing, Supply Chain, and other SimpleTire functions.
• Assist in developing, maintaining, and improving a unit sales forecast and inventory plan for key programs, including dedicated lines and ACC.
• Ensure the alignment of this forecast with internal and external partners through the monthly business planning processes (including inv control, reconciliation, and inbound planning).
• Improve forecast accuracy by analyzing forecast error, recommending, and implementing appropriate action plans.
• Maintain reports to track and monitor the forecasts, alerts for corrections/improvements, and other analytical insights.

Other Duties as Assigned

Base Pay Range: $63,000 - $72,000

Competencies Required
• Analytical & Detail-Oriented
• Technical Aptitude
• Data Interpretation & Insights
• Organizational & Multi-tasking Skills
• Collaborative Communication & Creative Coordination
• Proactive Problem Solving
• Collaborative Communication
• Learning Versatility
• Results Driven
• Functional/Technical Expertise

Position Requirements
• Bachelor’s degree in Marketing, Business, Data Analytics, or a related field.
• 1-2 years of experience in marketing, e-commerce, or a related field.
• Proficiency in Google Sheets and data analysis.
• Hands-on familiarity with eCommerce platforms (CMS), site merchandising tools, or promotional engines.
• Basic understanding of SEO principles and digital marketing tools (e.g., Google Analytics, Google Search Console).
• Basic understanding of e-commerce, digital marketing, and DTC business models.
• Strong ability to adapt in a dynamic, fast-paced environment.

Physical Job Requirements
• Continuous viewing from and inputting data to a computer screen
• Sitting for long periods of time
• Talking through the computer for meetings and one-to-one conversations.
• Travel required (