Graphic Designer | Sneaker Factory | Western Cape
You will have the opportunity to form part of a dynamic & fast-paced creative team who are passionate about innovation and all things Branding & Marketing. We are searching for that customer-centric someone who is an absolute go-getter & wants to make a difference. A mid-level designer who is able to conceptualise innovative new ideas to inspire our customers with the brand CI & values in mind.
This role ensures brand consistency and collaborates with internal and external stakeholders. The role plays a key role in maintaining creative standards and aligning visual content with strategic objectives.
Responsibilities
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Design eye-catching marketing materials including digital & print ads, social media graphics, emailers & banners, newsletters, & adhoc promotional materials based on internal briefs.
Conceptualising, designing and executing in-store signage such as store windows and product graphics for ATL & BTL elements
Learning and assisting with studio photography
Designing of seasonal catalogues to showcase products effectively.
Supporting the marketing team by providing assistance during photoshoots and events as needed.
Compilation of activation media
Social media content (Facebook, Instagram, YouTube & Tik Tok)
Basic Animation (gifs, Video creation + Editing)
Practical knowledge of Studio Photography (lighting, composition & basic photography)
Packaging, Labels, Ad Hoc creative elements
Conceptualisation and production of fresh ideas for online /digital material and print to be shot in the in-house studio
Executing against briefs
Ensuring all work aligns with brand positioning & guidelines
Weekly Competitive Retail Research: Digital & In Store
Image Retouching
Qualifications
- Minimum - Diploma in Graphic Design or Visual Communication.
- Preferred: Bachelor’s degree in Graphic Design, Visual Communication, or related field.
- Experience: Mid-level designer with a minimum of 2-5 years of experience in graphic design,
- Additional: Advanced proficiency in Adobe Creative Suite and digital design tools.
- Strong understanding of branding, layout, typography, and composition. Experience in managing photo shoots and creative production.
- Adobe Certified Expert (ACE) preferred.
- Strong presentation and stakeholder engagement skills.
Skills:
After Effects and Adobe Premier Pro (advantageous)
Microsoft Office efficient
Understanding of digital and print principles i.e. Repro & Layout
Strong conceptual skills
Graphic design skill for print and web
Attention to detail (critical)
Photographic skills advantageous
Skills or knowledge in photography and Videography advantageous
Copywriting skill advantageous
Proactive, Driven and self-motivated
Positive disposition with a willingness to learn and improve
Able to take creative direction & constructive feedback
Organised, deadline-driven & has good time management skills
Ability to work under pressure on multiple tasks
Forward thinking and able to take initiative
Ability to work independently and within a team
Behaviours:
Trustworthy & reliable
Passionate about fashion, sneakers & culture
Communicates Effectively - conveys information and communicates ideas in a clear, concise and impactful manner
Tech Savvy - leverages new technology to enhance productivity, improve problem solving, and support business growth
Cultivates Innovation - creates an environment that fosters and nurtures a culture of creativity which drives success
Ensures Accountability - takes accountability and ensures others are held to account on agreed upon performance targets
Nimble learning - quickly adapts and acquires new knowledge, skills, and competencies in a rapidly changing environment
Plans and Aligns - develops plans and prioritises initiatives that align to the organisational goals and objectives
Preference will be given, but not limited to candidates from designated groups in terms of the Employment Equity Act.
Company
Who we are is because of our people. They are our greatest asset. TFG is an internationally diversified retail portfolio of 34 speciality lifestyle and apparel brands that Inspire our Customers to live their Best Lives and are woven into the lives of millions. Our vision is to create the most remarkable omnichannel experiences for our customers. TFG is more than a workplace, it's a launchpad for your growth. Join us and explore endless growth opportunities across our diverse brands. We’re a purpose-led business, and on this team, you’ll share the pride of making an impact across a whole industry.
We’re the designers, the makers, the shakers and the teams behind the scenes.
Are you with us?