Group Product Manager – Business Intelligence, Athlete Data & Analytics (REMOTE)

At DICK’S Sporting Goods, we believe in how positively sports can change lives. On our team, everyone plays a critical role in creating confidence and excitement by personally equipping all athletes to achieve their dreams.  We are committed to creating an inclusive and diverse workforce, reflecting the communities we serve.

If you are ready to make a difference as part of the world’s greatest sports team, apply to join our team today!

OVERVIEW:

Welcome to Product Management at DICK’S Sporting Goods, where we specialize in delivering retail excellence and unlocking actionable insights across the Athlete (customer) journey. 

 

Our mission is to craft intuitive, data-powered products that elevate Athlete understanding and enable cross-functional decision-making across the enterprise. We're looking for a strategic leader with a passion for business intelligence, Athlete analytics, and platform scalability to lead and scale our Athlete data product portfolio. 

 

At DICK’S, Athlete data is one of our most valuable assets and a foundational pillar for growth. This Group Product Manager (GPM) role is responsible for owning the product strategy and roadmap for business intelligence and Athlete analytics, driving clarity in segmentation, behavior modeling, journey measurement, and enabling scalable reporting solutions for cross-functional teams across Marketing, Personalization, eCommerce, App, Media, Loyalty, and Stores. 

 

This position partners deeply with data science, data engineering, product, and business stakeholders to enable the design, delivery, and adoption of advanced analytical solutions. From scaling our Athlete data to enabling campaign measurement and lifecycle insights, this role empowers DSG teams to deliver personalized, high-impact experiences. 

 

As a Group Product Manager, you operate at the intersection of data and product strategy, enabling delivery of business intelligence capabilities rooted in lean product practices, human-centered design, and data stewardship. You will guide teams and partner with executives to drive product adaptation, improve athlete understanding, and increase decision-making maturity across the organization. 

 

 

Key Focus Areas 

Strategy & Communication 

Lead a team of product managers and product analysts responsible for Athlete-facing data products and BI solutions 

Define and communicate a cohesive Athlete data & insights strategy across departments, with executive visibility into business impact and adoption 

Drive the long-term vision for DSG's Athlete data, journey insights, and athlete segmentation 

 

Investment, Prioritization, Planning & Development  

Enable cross-functional alignment on priorities for athlete data products and BI solutions 

Manage quarterly and annual roadmaps, capacity planning, and trade-off decisions with engineering, data science, and business stakeholders 

Guide the team in balancing short-term delivery with long-term platform evolution 

 

Leadership & People Management 

Manage and mentor multiple product managers and analysts across business intelligence and Athlete analytics domains 

Foster a data-first, outcome-oriented product culture 

Provide career development, performance feedback, and growth opportunities 

 

Feedback & Governance 

Create structured feedback loops with users, stakeholders, and data partners to refine product direction and impact 

Champion data governance best practices, quality assurance, and scalable access models 

 

Job Duties & Responsibilities 

Leadership – How you expand your influence through strategy, decision making, coaching, and management 

Enlist & Enable Stakeholders 

Mobilize teams around shared data product goals, influence without authority, and build strong cross-functional partnerships 

Act as the primary interface for senior leadership on the Athlete analytics product performance and strategy 

Uses evidence-based influencing skills to mobilize portfolio and cross-portfolio teams across technology and business domains 

Create and communicate standard stakeholder touchpoints to maintain alignment and address challenges 

Translates stakeholder knowledge as inputs to prioritization and product vision 

Leads a group of product managers and stakeholders within a portfolio during key planning activities  

Provides executive-level prioritization and progress updates to senior leadership 

Leadership & People Management 

Manages multiple product managers and/or analysts that support multiple data and reporting domains, with the ability to lead durable team constructs that include collaboration with data architecture, data engineering, and/or data scientists, as needed 

Uses organizational agility to influence teammates and peers without formal authority 

Practices radical candor, conducting coaching conversations, and delivering effective feedback to the teammates you support 

Creates a people-first culture where teammates thrive  

Understands and executes HR and people management essentials 

Conducts talent assessment ceremonies of Product Management competencies, skillsets, and profiles 

Ensures there is alignment across the greater Product organization, guiding teammates in their functional area and helping them grow in the practice of Product Management 

Advocates for and actively participates in the Product Community of Practice 

Recruits, interviews, and aids in the selection of top talent 

Oversees interns, development programs, and special assignments as required 

 

Strategy – How you understand and plan within a product team that solves customer problems and drives market impact 

Form Strategy & Prioritize Work 

Define the product strategy for Athlete data reporting, lifecycle dashboards, segmentation tools, and self-serve analytics 

Partner with data science teams to translate behavioral signals into actionable features and performance insights 

Surface opportunities from raw data and identify gaps in Athlete's understanding that analytics can solve 

Defines the product strategy in support of the vision across a group of products within a given portfolio 

Build the roadmap, collaboratively with product managers and stakeholders, based on goals for the portfolio 

Uses decision support tools to weigh the competing factors and objectives of the product teams you support 

Communicates the roadmap strategy to the relevant leadership, teammates and stakeholders 

Effectively explains ‘why’ work was prioritized for executive-level consumption 

Identify Opportunities 

Uses data to discover customer pain points across the group of product teams you support aiding in the development of their roadmap outcomes and strategies 

Ability to work with analytics teams to identify patterns in data that generate strategic insights with recommended actions, hypothesize value-driving enhancements to generate in our merchant experience and inform potential features to add into customer experiences 

Identifies the right problems and priorities for the best business outcomes within your group of products 

Sets the long-term product vision across the group of products you support 

Form & Track KPIs/Metrics 

Uses goal framework tools to set metrics and product outcomes with the product managers you support  

Builds product objectives and goals in collaboration with key stakeholders and partners 

Builds product objectives and goals in collaboration with key stakeholders 

Drives accountability, facilitates data-driven ROI ceremonies with cross-functional teams and stakeholders within a portfolio, including perspectives on common OKRs to measure regarding revenues and margin profiles at both aggregate and granular, segmented views 

Establish and evangelize standardized KPIs and OKRs related to Athlete engagement, retention, and value 

Drive adoption of campaign performance measurement and experimentation reporting 

Enable advanced BI tools and reports that support strategic marketing and personalization use cases 

 

Execution – How you support and provide oversight to the design and delivery of solutions to our customers 

The Group Product Manager works across the Product teams and Engineering teams they support within a portfolio. It is necessary to know how to execute on the key services and deliverables when necessary; however, your primary focus in this space is to support and enable your teammates to complete their day-to-day activities.  

Oversee quarterly commitments, resource alignment, dependency management, and delivery of high-impact BI features 

Ensure delivery of robust, scalable, and user-friendly dashboards and analytical tools that meet user needs 

Partner on implementation of identity resolution, predictive modeling outputs, and campaign tagging frameworks 

QUALIFICATIONS:

Ideal Candidate Profile 

 

Professional Experience 

10+ years of experience in data product, analytics, or business intelligence roles, with at least 5 years focused on customer data and/or BI platform development 

Proven success delivering reporting and analytics capabilities that drive business outcomes in retail or B2C environments 

Expertise in customer segmentation, lifecycle analytics, campaign measurement, and marketing attribution frameworks 

Experience translating business needs into technical requirements for data platforms, identity graphs, CDPs, or marketing tech stacks 

Success managing cross-functional teams with matrixed partners in data engineering, science, marketing, and product 

Experience with experimentation frameworks, A/B testing, and causal inference methods 

 

KNOWLEDGE BASE 

Advanced knowledge of business intelligence platforms (e.g., Power BI, Tableau, Looker) 

Familiarity with SQL, Python/R, and data modeling best practices 

Understanding of identity resolution, customer journey analytics, and segmentation strategies

Experience with customer data platforms (CDPs), data lakes, and real-time decisioning frameworks is a plus 

 

SKILLSET 

Strong product thinking with the ability to align data capabilities to business strategy 

Excellent communication skills for executive alignment and roadmap storytelling 

Proficient in managing complex stakeholder ecosystems with competing priorities 

Ability to mentor and scale a high-performing team of product managers and analysts 

Organizational agility and resilience in fast-moving environments 

Curious, data-driven, desire to learn, and highly collaborative 

 

This is a fully remote position. Occasional travel (up to 15%) may be expected for collaboration and leadership alignment. 

At DICK’S, we thrive on innovation and authenticity. That said, to protect the integrity and security of our hiring process, we ask that candidates do not use AI tools (like ChatGPT or others) during interviews or assessments.

To ensure a smooth and secure experience, please note the following:

Cameras must be on during all virtual interviews.

AI tools are not permitted to be used by the candidate during any part of the interview process.

Offers are contingent upon a satisfactory background check which may include ID verification.

If you have any questions or need accommodations, we’re here to help. Thanks for helping us keep the process fair and secure for everyone!

#LI-KF1

VIRTUAL REQUIREMENTS:

At DICK’S, we thrive on innovation and authenticity. That said, to protect the integrity and security of our hiring process, we ask that candidates do not use AI tools (like ChatGPT or others) during interviews or assessments.

To ensure a smooth and secure experience, please note the following:

Cameras must be on during all virtual interviews.

AI tools are not permitted to be used by the candidate during any part of the interview process.

Offers are contingent upon a satisfactory background check which may include ID verification.

If you have any questions or need accommodations, we’re here to help. Thanks for helping us keep the process fair and secure for everyone!

 

Targeted Pay Range: $114,300.00 - $190,500.00. This is part of a competitive total rewards package that could include other components such as: incentive, equity and benefits. Individual pay is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all teammate pay regularly to ensure competitive and equitable pay.DICK'S Sporting Goods complies with all state paid leave requirements. We also offer a generous suite of benefits. To learn more, visit www.benefityourliferesources.com.