Growth Lead: Special Project

About Jito

Jito is an organization with the broad mandate to promote the adoption of Jito Network products, including JitoSOL, the largest DeFi protocol on Solana, and BAM, a platform for neutral block building on Solana. We are both extremely lean and relentlessly effective, and pride ourselves on having built a flat culture that prioritizes empowering multi-talented self starters to develop and pursue their own strategic vision.

About the Role

As Growth Lead, you'll be the owner of this product line’s community growth and report to the Head of Marketing. You'll refine the vision, and ship the experiences that bring users to Solana. This is a startup within a startup - you'll have the autonomy to move fast, the resources of a well-funded company behind you, and the opportunity to build something from absolute zero that could reshape how people interact with money.

This role is about execution at a high level

• Turning positioning into content

• Turning content into distribution

  Turning distribution into users

  You need to understand how narratives actually spread on Crypto Twitter and inside trading communities, and how to consistently win attention in a crowded, fast-moving environment.

  Key Responsibilities

  I. Social Growth Execution

  • Own and operate project social accounts, primarily X

    Grow accounts from zero to relevance through consistent, high-quality output

    Execute daily posting across formats including memes, threads, clips, and product content

    Identify what is working in real time and double down quickly

  
  
  
  

  II. Content Production

  
  
  
  

  • Translate positioning into clear, engaging content 

    Create content that resonates with active traders on Solana

    Balance signal and entertainment to maintain credibility while driving reach

    Work with internal and external teams to ship content at high velocity

  
  
  
  

  III. Distribution and Virality

  
  
  
  

  • Understand how content spreads on CT and optimize for it

    Engage with key accounts, traders, and communities to amplify reach

    Build repeatable systems for content distribution through owned & paid social media channels (including X, TikTok, Instagram, Google, YouTube etc.) and email. 

    Identify trends early and capitalize on them quickly

  
  
  
  

  IV. Community Engagement

  
  
  
  

  • Actively engage with replies, comments, and community discussions

    Build relationships with traders, creators, and ecosystem participants

    Turn followers into active users and advocates

    Maintain a strong presence in relevant Telegram and Discord groups

  
  
  
  

  V. Feedback Loop to Product

  
  
  
  

  • Surface real user feedback from social channels

    Identify patterns in trader behavior and sentiment

    Provide actionable insights back to product and leadership

  
  
  
  

  Qualifications & Skills

  
  

  Required

  
  
  
  

  • 5+ years experience in product marketing, growth, or crypto-native roles

    Deep understanding of Solana and onchain trading behavior

    Active participant in the trading ecosystem or close proximity to it

    Strong understanding of Crypto Twitter dynamics and distribution

    Proven ability to grow and manage social accounts

    Strong writing skills with a clear and distinct voice

    High output and ability to operate quickly without heavy direction

  
  
  
  

  Preferred

  
  
  
  

  • Existing presence or audience on X

    Experience working with trading products such as DEXs, perps, or aggregators

    Background in financial markets or trading

    Experience in fast-moving startup or crypto environments