Head of Accounts (Creative Milkshake)

About the Role
Creative Milkshake makes scroll-stopping UGC ads that drive results on Meta and TikTok. We're a remote-first creative studio - part of the inBeat/Fieldtrip group - trusted by some of the world's most ambitious DTC brands to turn creative into conversions. Following the merger with inBeat and a deliberate restructure of how we serve clients, we're separating account leadership from business development into two distinct functions.

This role - Head of Accounts - owns the existing client base: revenue health, team leadership, invoicing clarity, and account growth. Business development responsibilities will initially sit adjacent to this role and will transition into a dedicated hire as the team scales. This is a commercial leadership role, not a coordination function.

You will own monthly invoiced revenue and be accountable for making it predictable.

Location
The role is fully remote (CET, GMT, or ±1 timezone required).

Key Responsibilities
1. Revenue Ownership
This is the primary function of the role.
Own monthly invoiced revenue across all existing client accounts

Drive all accounts forward to ensure a fast, consistent invoicing cadence

Identify blockers in delivery, scope, or client behaviour - and resolve them proactively

Ensure no revenue sits in 'pending' longer than necessary

If revenue is delayed, this role owns fixing it.

2. Forecasting & Financial Accuracy
Produce a monthly revenue forecast at the start of each month using ClickUp and active project data

Track actual invoiced revenue at month-end

Report on and reduce the variance between forecast and actual

Build toward a cadence of predictable, reliable revenue reporting

3. Invoicing System Ownership
Own the end-to-end invoicing process: system, timing, and accuracy

Ensure every project has a clearly assigned invoice month

Trigger Finance at the right point in each project lifecycle

Create simplicity and clarity in how invoicing works across the AM and PM teams

4. Team Leadership
You will lead a team in transition. Part of this role is clarifying what successful Account Management looks like - while building a structure that supports long-term scale.

Lead weekly AM team meetings to align on priorities and delivery standards

Run monthly 1:1s alongside the Head of Client Services

Coach AMs to lead accounts proactively, not reactively

Drive a culture where invoicing is planned, not chased

5. Account Growth & Expansion
Identify and drive upsell opportunities within existing accounts

Own renewals and scope expansions

Ensure accounts grow beyond their initial deal value

Stay close to client sentiment to catch churn risk early

6. Cross-Functional Collaboration
Partner with the Head of Studio and Head of Ops to ensure delivery is positioned for clean invoicing

Work closely with Finance on collections, billing queries, and process improvements

Escalate client-facing issues to the Head of Client Services when they carry commercial or relationship risk

Step into complex projects when needed to unblock delivery and protect the account

7. Business Development - Transitional Scope
Note: Transitional Responsibility
Business development currently sits within scope of this role as Creative Milkshake grows toward a dedicated BizDev hire/shared inBeat BizDev. The expectation is light-touch support - not a full sales function.

Support inbound lead qualification: review briefs, assess fit, and flag opportunities to the Head of Client Services

Assist in reactivation of lapsed client relationships using existing account knowledge

Identify upsell hooks from within active accounts that can feed into a future outbound pipeline

Provide input on proposal shaping when existing client relationships are in scope

What Success Looks Like
Revenue becomes predictable - leadership can rely on the forecast

Accounts move quickly and intentionally; nothing stalls without a reason

The AM team operates with commercial urgency and clear role ownership

Invoicing is proactive and systematic, not reactive and chaotic

Accounts grow beyond their initial scope

Business development is supported in a transitional capacity, with a clear hand-off plan in place as the team scales

Who You Are
6+ years in account management, client success, or commercial leadership - agency experience strongly preferred

Proven ability to drive revenue from existing accounts, not just manage relationships

Experienced leading and developing AM or client-facing teams

Commercially sharp: you think about invoicing, forecasting, and margin, not just client happiness

A clear communicator who can hold a team accountable without losing trust

Comfortable with ambiguity - this team is in active restructure and needs someone who leads into that, not away from it

CET, GMT, or ±1 timezone required

Tools
ClickUp (project & revenue tracking)

HubSpot or similar CRM

Google Drive & Sheets

Slack

Notion

Perks & Culture
🧘🏻‍♀️ Health & wellbeing benefits compensation
💻 Work remotely and create your own schedule
✈️ Generous PTO and holidays
💪 A ridiculously awesome team and work environment
📚 Tons of training opportunities, including paid courses and conferences
🏝️ Annual team retreats around the world