Lead UX Writer
Overview
Work from anywhere, impact everywhere
Diversity is at the heart of who we are at Xapo Bank. We’re a fully distributed team of over 130 Xapiens that work remotely from 30+ countries around the world. Our beginning: A world that enjoys economic freedom and wealth protection, no matter where you live or who is running your country. To achieve that, we search the world for the best people for the job. We work hard, think globally, and inspire each other to learn and grow. We are committed to changing the way things are done. This is a full time, 100% remote position; work from anywhere.
Position overview: We are seeking an exceptional Lead UX Writer to join our Design and Product team. Your mission is to redefine the voice of the Xapo Bank mobile application, transforming complexity into a seamless, premium and human-centric mobile experience. In this high-impact role, you will audit and elevate the current user interface, smoothing out friction from our private banking and crypto flows. You will own the in-app content strategy that builds trust, ensuring that every word on screen empowers our Members to manage their Bitcoin with absolute confidence.
Note: Although headquartered in Gibraltar, this is a 100% remote role.
Responsibilities
App Content Strategy & Voice
• Define and own the Content Design System and Voice & Tone guidelines for the Xapo mobile application, ensuring consistency with our Brand across our hybrid Bitcoin-fiat ecosystem.
• Audit existing user flows to identify opportunities for enhancement, creating a strategic roadmap to refine and optimise the core Member experience.
• Collaborate with Legal and Compliance to translate complex regulatory requirements into transparent, easy-to-understand language without compromising accuracy.
UX Writing & Execution
• Drive execution of end-to-end content design, crafting microcopy, onboarding flows, error messages and instructional text that guides high-net-worth individuals through complex financial transactions.
• Work closely with Product Managers, Product Designers and Engineering to embed content strategy into the design process from the earliest ideation phase.
• Simplify the complexity of financial technology products for a non-technical yet financially savvy audience, making the "invisible" mechanics of Bitcoin feel accessible, secure and safe.
Research & Optimisation
• Conduct copy testing, sentiment analysis and comprehension research to validate terminology resonates with a global audience and instills trust.
• Partner with Data and Product teams to analyse drop-off points in conversion funnels (e.g., KYC, deposits) and iterate on copy to improve success rates and Member retention.
Thought Leadership & Influence
• Serve as the company’s leading advocate for Content Design, educating stakeholders on the ROI of clear writing and influencing the product roadmap to prioritise comprehension and usability.
• Work with Marketing and other writers to foster a culture of writing excellence and attention to detail. Skills Needed
• 5+ years of UX Writing or Content Design experience in Fintech, Wealth Management or Cryptocurrency sectors.
• Proven track record of transforming complex applications to improve usability, reduce support tickets or increase conversion rates.
• Experience in regulated environments balancing legal constraints with user-centric clarity.
• A strong portfolio showing end-to-end user journeys where text solved complex problems.
• Expertise in simplifying financial jargon and explaining terms like custody vs self-custody, SWIFT vs SEPA.
• Understanding of accessibility standards (WCAG) and inclusive design principles.
• Knowledge of localisation best practices for global audiences where English may be a second language.
• Understanding of mobile-first design patterns (iOS and Android). Product
• A self-starter with the decisiveness to own the application’s narrative in a rapidly evolving scale-up.
• An empathetic, user-first mindset with clarity and brevity.
• Proficiency with design tools (Figma, Sketch) and ability to work directly within design files.
• Ability to manage stakeholders and negotiate copy decisions with Legal, Compliance and Product leadership using data and rationale.
• Data-informed decision making and first principles thinking.
• Understanding of Agile methodologies and cross-functional product team experience.
Other requirements
• A dedicated workspace and reliable internet connection.
• Devices and equipment meeting minimal technical specifications.
• Alignment with Xapo values and leadership principles. Why work for Xapo?
IMPACT GLOBALLY, WORK REMOTELY.
• Shape the Future: Improve lives through cutting-edge technology, work 100% remotely from anywhere in the world.
• Great work-life balance: Autonomy with collaborative teamwork; flexible PTO when you need to recharge.
• Expect Excellence: Collaborate, learn, and grow with a high-performance team. Learning budget for individual development goals.
At Xapo, we prioritize consumer protection and adhere to regulatory requirements by ensuring that all Xapiens uphold principles of fair treatment, transparency, and ethical conduct in their interactions with customers and stakeholders.
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