Licensed Insurance Sales Agency Operations Director

Benefits:

Bonus based on performance

Dental insurance

Health insurance

Paid time off

Vision insurance

About the Role

TrueChoice Coverage is a growing insurance agency seeking a Director of Agency Operations to own and run a call center and lead-driven sales operation.

This is a hands-on leadership role for someone who has directly operated a high-volume, lead-based insurance sales environment — not just supported one.

You will take full ownership of:

 call center performance 

 lead generation and conversion 

 agent productivity and accountability 

 operational systems and execution 

This is not a corporate or maintenance role. We need someone who can step in, take control, and build structure while driving results immediately.

What You’ll Own

 Full ownership of call center operations, including agent performance, KPIs, and conversion outcomes 

 Direct management of lead generation, including vendor selection, budgeting, and performance optimization (CPA, conversion rates) 

 Oversight of lead flow, routing, and quality to ensure alignment with sales performance 

 End-to-end agent onboarding, licensing, and readiness for production

 Development and enforcement of operational workflows, systems, and accountability structures

 Continuous improvement of sales efficiency, agent productivity, and operational execution

 Alignment of operations with growth goals and revenue performance

Required Experience (Must-Have)

Direct ownership of a call center-based insurance sales operation

Direct ownership of lead generation, including: 
 vendor selection 

 lead budgeting 

 performance optimization (CPA, conversion) 

 Experience operating in a high-volume, lead-driven environment

 Proven ability to drive agent performance and accountability at scale

 Hands-on experience building or running: 
 onboarding systems 

 operational workflows 

 performance tracking systems 

This Role Is NOT a Fit For

 Candidates whose experience is primarily: 
 traditional agency ownership (relationship-based, non-call center) 

 carrier or MGA roles without direct operational ownership 

 sales or distribution leadership without running internal operations 

 call center leadership without ownership of lead generation 

What Success Looks Like

 A structured, high-performing call center with clear accountability 

 Optimized lead spend and improved conversion performance 

 Consistent agent productivity and scalable onboarding processes 

 Clean, efficient operational systems that support growth 

Compensation

 Base salary: $135,000 – $160,000 

 Performance-based bonus: 15–20% tied to operational outcomes 

 Total compensation potential: $155,000 – $190,000+

This is a remote position.