Marketing Assistant - Corporate Brands
The Wine Group is a leading producer of award-winning wines and alcoholic beverages across 120+ brands. The Marketing Assistant supports key initiatives in the Marketing Organization for the Corporate Brands division, focusing on delivering value for strategic brands and managing multiple marketing projects.
Responsibilities
- Will direct graphic designers and vendors toward consumer needs
- Creates sales presentations and support materials with end user in mind
- Will analyze and track brand data and performance
- Understands the construct and business drivers of the brand P and L and holds accountability for marketing based spend pools, including invoicing and tracking against all brand spends/budgets
- Will work in an entrepreneurial manner, with proven experience in an environment of resource limitations, cost control, prudent risk taking and limitless creativity
Skills
- Bachelor's degree in Marketing, Business, related field, or equivalent work experience
- 1-2 years prior experience in marketing, sales, advertising, promotions, digital media preferred
- Highly proficient in Microsoft Word, Excel, and PowerPoint
- Strong results orientation and project management skills, excelling at juggling a wide range of administrative and marketing support projects to meet project goals and timelines. Flexible when needs and priorities shift
- Highly articulate and comfortable working with individuals at all levels of the organization. Excellent verbal and written communication skills; operates equally effectively in formal and informal settings and internally and externally. Well-honed influencing skills: courage to confidently express an independent point of view
- Possess intellectual curiosity. Can connect 'the dots' quickly and perceptively. Problem solves without a road map. Fascinated by emerging consumer trends and design. Enjoys challenging conventional wisdom
- Have astuteness and flexibility. Is pragmatic, adaptable, and focused in a fast-paced environment. Adapts strategies and approach as new information and circumstances arise. Is resilient in the face of challenging obstacles. Ability to set priorities and work independently within set guidelines
- Shows passion, energy/endurance, intensity, and excitement; is outcome/results focused and drives issues to closure. Resourceful and innovative; always pushing to find new and better ways of working
- Prior knowledge and/or experience with wine, spirits or consumer packaged goods preferred
- Previous experience in Adobe Photoshop, Creative Suite, Canva, and InDesign preferred
- Experience in Nielsen or IRI data preferred
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