Marketing Coordinator
Fortress Safety is a global leader in machinery safety and interlocking solutions, and they are seeking a Marketing Coordinator to support their marketing communication activities in the US. This role involves planning and executing multi-channel B2B marketing campaigns, managing relationships with US channel partners, and developing localized content to enhance stakeholder engagement.
Responsibilities
- Plan and deliver multi‑channel B2B marketing campaigns
- Develop messaging that clearly communicates technical products, applications, and value propositions
- Adapt global campaigns for the US industrial market
- Manage marketing coordination with US distributors and channel partners
- Deliver co‑marketing initiatives, asset alignment, and campaign support
- Maintain up‑to‑date access to product collateral and digital content
- Create localized case studies, application stories, product videos, photography, and customer content
- Ensure technical accuracy across all marketing materials
- Integrate local content into global marketing frameworks
- Produce brochures, datasheets, slide decks, and battlecards
- Collaborate with sales teams on campaign launches
- Support sales with tools to articulate product differentiation and safety benefits
- Plan and execute US trade shows and industry events
- Manage exhibitors, logistics, promotional assets, and lead tracking
- Report on event performance and ROI
- Manage US‑focused LinkedIn and content calendars
- Support website updates, landing pages, and digital optimization
- Coordinate email marketing activity aligned with campaigns
- Track engagement, campaign performance, and content effectiveness
- Provide insights to improve future campaigns
Skills
- B2B marketing experience in industrial, manufacturing, safety, automation, or technical products
- Strong content development and storytelling skills
- Experience with digital marketing (LinkedIn, email, website content)
- Sales enablement and trade show marketing experience
- Strong organizational skills and ability to manage multiple projects
- Comfortable working independently in a US‑based role
- Experience working with distributors or channel partners
- Familiarity with industrial safety, machinery, or automation markets
- Campaign reporting and performance analysis experience
Benefits
- 24 PTO days + 9 company holiday closures
- 401(k) with employer match and profit‑sharing potential
- 14 weeks fully paid parental leave
- Medical, dental, and vision insurance (family options)
- Voluntary life, disability, accident & illness insurance
- Employee Assistance Program (WPO)
- Long‑service recognition
Company Overview