Marketing Operations Manager

**PLEASE SUBMIT YOUR RESUME/CV IN ENGLISH**
Industry: Real Estate & Construction
Location: Remote (LATAM)
Employment Type: Full-Time | Contractor (Indefinite)
Compensation: $1,800 – $2,500 USD/month
Job Overview
We are seeking a highly analytical and operationally driven Marketing Operations Manager to serve as the operational backbone of a fast-growing real estate investment business. This is a high-ownership role focused on building scalable systems, driving performance accountability, and translating marketing and operational data into actionable business decisions. This role is ideal for someone who combines strong marketing operations knowledge with structured team leadership.

You will work directly with leadership to improve operational efficiency, optimize marketing performance, and create systems that enable scalable growth. What You’ll Own
Marketing Operations & Performance Management
Own and maintain reporting across marketing funnels and lead generation channels
Track and analyze KPIs such as CPL, CPA, ROI, conversion rates, lead velocity, and conversion cycle time
Build and maintain dashboards and weekly reporting frameworks for leadership
Analyze channel performance and proactively identify inefficiencies or underperforming campaigns
Manage lead flow, segmentation, attribution logic, and campaign data accuracy
Support outbound marketing initiatives including cold calling, SMS, direct mail, referrals, and email outreach
Work hands-on with marketing and CRM data to improve visibility, reporting accuracy, and operational decision-making
CRM & Operational Systems
Maintain CRM structure, pipeline accuracy, and operational workflows
Improve systems and automations to reduce manual work and increase efficiency
Manage large datasets, including data cleaning, auditing, imports/exports, and operational organization
Build scalable workflows and operational processes that support company growth
Create and maintain SOPs and process documentation for repeatable functions
Own workflow and project management systems such as ClickUp or similar platforms
Team Accountability & Operational Leadership
Manage and oversee remote team members including VAs, cold callers, lead managers, or operational staff
Establish KPI scorecards, reporting cadences, and accountability frameworks
Lead weekly performance meetings and track operational metrics across teams
Identify operational bottlenecks and implement structured solutions
Support performance management initiatives, including coaching and underperformance resolution
Serve as a key operational point of contact for leadership
Required Qualifications
4+ years of direct experience in Operations, Marketing Operations, RevOps, or similar performance-driven operational roles
Near-native English proficiency (strong C1/C2 written and spoken)
Strong hands-on experience working with marketing and operational KPIs, including CPL, CPA, ROI, attribution, funnel performance, and conversion metrics
Proven experience personally handling marketing or CRM data, reporting, funnel analysis, and campaign performance tracking
Experience owning performance outcomes, operational metrics, or marketing channels — not solely supporting reporting functions
Demonstrated experience managing remote teams with structured accountability systems such as KPIs, scorecards, reporting frameworks, or performance tracking processes
Experience directly handling team performance management and operational accountability
Advanced Excel skills and strong comfort working with large datasets (10K+ records)
Strong analytical thinking and ability to turn data into operational decisions
Ability to work independently, create structure, and thrive in fast-paced environments
Preferred Qualifications
Experience building operational systems or workflows from scratch
Experience with automation tools such as Zapier, ClickUp, or similar platforms
Familiarity with Power BI, SQL, Tableau, or Power Query
Experience in lead generation, outbound marketing, or U.S.-based service businesses
Experience working in high-growth or performance-driven environments
Key Traits
Systems thinker who creates structure and clarity
Data-driven and highly analytical
Strong sense of ownership and accountability
Process-oriented problem solver
Clear and direct communicator
Proactive operator who identifies solutions independently
What This Role Is NOT
Not an assistant or administrative support role
Not a purely creative marketing position
Not a coordination-only role without ownership
Not suitable for candidates whose experience is limited to customer support, social media management, or basic project coordination
Compensation & Benefits
Base Salary: $1,800 – $2,500 USD/month
Performance-based bonuses tied to operational outcomes
Annual compensation review
Internet/home office stipend
Paid time off + U.S. holidays (after 6 months)
Long-term growth opportunity with direct leadership exposure
This is a remote/telecommute position.