Media Associate

Kantar is a leading company in media effectiveness and client service. The Associate role involves servicing media clients by developing quality work, efficient delivery, and strong relationships, while focusing on digital and multi-platform media campaigns.

Responsibilities

• Execute advertising campaign effectiveness research studies for some of Kantar’s top brand, agency and media platform clients
• Utilize various tools and partners to complete studies from start to finish
• Day to day tasks may include leading kick-off calls, study setup, survey design, data analysis, report writing and presentation of results
• Manage project timelines and quality, collaborating with client teams and across departments
• Lead meetings to scope and kick off new projects as well as to present data results to clients and their ad agencies
• Develop actionable media and creative recommendations for future ad campaigns based on measurement results
• Perform quality checks to ensure project accuracy and address issues proactively
• Continuously seek to improve skills through training and team support
• Build understanding of media capabilities and analytic methods
• Exhibit critical thinking, seek process improvements, and foster a positive, inclusive environment

Skills

• Bachelor's degree in market research/marketing or related social science and analytic disciplines
• Basic understanding of digital advertising principles and practices
• Strong process and time management skills; capable of prioritizing and delivering against multiple/competing deadlines
• Proficient computer skills in Microsoft office and Google Suite tools, and ability to master other needed business tools (e.g., data management / cross tab and other proprietary tools)
• Strong detail-orientation with ability to manage multiple work streams and collaborate cross-functionally
• Excellent communication skills (verbal and written) with ability to use logical reasoning and problem-solving
• Natural curiosity, a can-do attitude, driven and ability to take initiative
• 1+ years of professional market research experience preferred with exposure to quantitative methodologies
• 1+ years of experience in client facing roles and track record of success in client interactions
• Prior project management experience preferred

Benefits

• Medical plans with comprehensive, affordable coverage for a range of health services
• Health Savings Account/FSA
• Dental, Vision and benefits to cover unique healthcare needs
• Wellness Program
• 401k with match
• Tuition Reimbursement, Commuter benefits
• Unlimited PTO

Company Overview

Company H1B Sponsorship