Part-Time Senior Media Buyer

Job title: Part-time Senior Media Buyer

Employment Type: Part-Time Contract | Fully Remote; 10–20 hours per week (scalable with performance)

Job Description

How You'll Make an Impact

The client is an established and growing eCommerce business seeking a highly experienced Senior Media Buyer to take ownership of paid acquisition across Meta and Google. This is a part-time role for someone who operates at a strategic level, not just execution. You will be responsible for managing, optimizing, and scaling significant ad spend with a clear focus on profitability.

They are seeking a highly experienced Senior Media Buyer to manage a monthly ad spend of approximately $200,000 AUD, with the expectation of maintaining efficiency while identifying opportunities to scale. This role requires someone who has already operated at or above this level and understands the pressure, decision-making, and trade-offs involved.

Role Overview:

• Own paid acquisition strategy and execution across Meta Ads and Google Ads
• Manage and optimize a ~$200K AUD/month budget with a clear focus on ROAS and profitability, not just spend
• Scale campaigns intelligently across multiple international markets, adapting to market nuances and currency differences
• Build and maintain reporting dashboards that surface actionable insights
• Identify and resolve performance drops quickly and decisively, without waiting to be told

Key Responsibilities:

Paid Media Ownership

Own and manage Meta Ads (Facebook & Instagram) and Google Ads (Search, Shopping, YouTube, Display) end-to-end

Strategically allocate budget across platforms, campaigns, and markets to maximize ROI

Develop, test, and scale campaigns across multiple international markets

Optimization & Scaling

Continuously improve CPA, ROAS, and full-funnel performance through rigorous testing and data analysis

Identify scaling opportunities and execute with speed and precision — knowing when to push and when to hold

Maintain a consistent, structured creative testing pipeline that drives measurable performance gains

Troubleshoot performance drops immediately — root-cause analysis, not surface-level fixes

Data, Attribution & Reporting

Manage pixel and CAPI setups to ensure accurate tracking and attribution across platforms

Analyze performance data to surface trends, inefficiencies, and scaling signals

Build clear, concise reporting dashboards for founders — focused on what drives decisions, not what looks good

Creative & Team Collaboration

Collaborate with in-house creative and marketing teams to guide ad concepts, briefs, and testing priorities

Act as the performance authority in the room when creative decisions are being made

Required Experience:

Minimum 6+ years of hands-on experience managing paid ads across both Meta and Google

Proven track record managing monthly ad spend of $200K AUD or more

Strong international DTC eCommerce campaign experience (multiple geographies, currencies, and market nuances)

Deep understanding of attribution, tracking, pixel/CAPI setups, and data analysis

Ability to make confident decisions under uncertainty — not reliant on perfect data or constant direction

Demonstrated experience scaling eCommerce brands, not just lead gen, awareness, or B2B campaigns

Preferred Qualifications:

Experience with premium, luxury, or lifestyle DTC brands where brand positioning affects ad performance

Familiarity with third-party attribution tools such as Triple Whale, Northbeam, or similar MER platforms

Experience managing Shopify-integrated Google Shopping and Performance Max campaigns

Exposure to UGC and influencer-driven ad content — briefing, testing, and scaling

What Success Looks Like:

Stable or improving ROAS at current spend levels

Clear, data-backed scaling strategies

Faster identification and resolution of performance issues

Consistent testing pipeline that drives measurable gains

What's Not a Good Fit?

This role may not be suited for candidates who:

Are junior buyers or 'button pushers' who rely on preset strategies and playbooks

Have only managed small budgets (sub-$50K/month) and are looking to 'step up'

Cannot clearly demonstrate past performance with real numbers, specific campaign examples, and documented results

Are primarily lead gen or B2B focused with limited DTC eCommerce experience

Schedule & Location Setup

Location: Fully Remote

Schedule: 12pm - 4pm AEDT; 9am - 1pm PH time (tentative)

Contract Type: Part-Time

Application

Ready to take your digital marketing skills to the next level? Apply now and join our team to drive high-performing campaigns for top DTC and luxury lifestyle brands!