Product Marketing Associate I
Reports To: Manager, Product Marketing
Location: India, Remote
Schedule: 2PM - 11PM IST
About Us
HighLevel is a cloud-based, all-in-one white-label marketing and sales platform that empowers marketing agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. We are proud to support a global and growing community of over 2 million businesses, from marketing agencies to entrepreneurs to small businesses and beyond. Our platform empowers users across industries to streamline operations, drive growth, and crush their goals. HighLevel processes over 15 billion API hits and handles more than 2.5 billion message events every day. Our platform manages 470 terabytes of data distributed across five databases, operates with a network of over 250 microservices, and supports over 1 million domain names.
Our People
With over 2000+ team members across 15+ countries, we operate in a global, remote-first environment. We are building more than software; we are building a global community rooted in creativity, collaboration, and impact. We take pride in cultivating a culture where innovation thrives, ideas are celebrated, and people come first, no matter where they call home.
Our Impact
Every month, our platform powers over 1.5 billion messages, helps generate over 200 million leads, and facilitates over 20 million conversations for the more than 2 million businesses we serve. Behind those numbers are real people growing their companies, connecting with customers, and making their mark - and we get to help make that happen.
Learn more about us on our YouTube Channel or Blog Posts
Who You Are
We’re seeking a dynamic Product Marketing Associate passionate about all aspects of product marketing. You thrive when refining and optimizing marketing workflows, coordinating webinars and marketing communities, managing schedules and automations, building compelling presentation decks, and supporting cross-functional initiatives.
You are driven to become a true product expert on the HighLevel platform and can translate that expertise into impactful marketing programs.
This role is ideal for someone who takes ownership, moves fast, and brings both structured execution and emerging strategic thinking to their work.
What You’ll Be Doing
Content Creation Operations
Manage logistical tracking and coordination to ensure Content Army creators receive timely assignments
Oversee payment coordination and track performance metrics
Identify opportunities to improve workflows and efficiency
Event & Webinar Coordination
Coordinate Product Marketing events including Town Halls, webinars, and partner sessions
Manage end-to-end event logistics including scheduling, presenter coordination, and follow-ups
Campaign & Project Management
Manage execution of marketing campaigns including events, drip campaigns, and landing pages
Build and maintain marketing automations and workflows within HighLevel
Manage project timelines, dependencies, and multiple initiatives simultaneously
Presentations & Enablement
Build high-quality, on-brand presentation decks
Develop and maintain product marketing collateral such as one-pagers, blogs, and comparison docs
Product Expertise & In-App Marketing
Develop strong working knowledge of the HighLevel platform
Build in-app marketing experiences (Pendo) to drive adoption and engagement
Act as a reliable product knowledge resource for internal teams
What You’ll Bring
Proficiency in leveraging AI tools (ChatGPT, Claude, Gemini)
Strong organizational skills with ability to independently execute
Ability to think from a customer perspective
Strong project management capabilities
Clear and effective communication skills
Ability to operate in a fast-paced environment with moderate ambiguity
Experience/Education/Certifications Required
Up to 2 years of experience using HighLevel products/services
Up to 2 years of marketing experience
1 year of project management experience
Experience with tools like ClickUp, Asana, HubSpot, Pendo, GA4, etc.
Competencies
Written Communication
Writes clearly and informatively; edits work for spelling and grammar; varies writing style to meet needs.
Customer Obsessed
Responds to customer needs; seeks feedback; supports service excellence.
Professionalism
Demonstrates accountability, respect, and composure under pressure.
Bias for Action
Takes initiative, supports team goals, and collaborates effectively.
Dependability
Follows instructions, meets deadlines, and communicates proactively.
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Equal Employment Opportunity Information
The company is an Equal Opportunity Employer. As an employer subject to affirmative action regulations, we invite you to voluntarily provide the following demographic information. This information is used solely for compliance with government recordkeeping, reporting, and other legal requirements. Providing this information is voluntary and refusal to do so will not affect your application status. This data will be kept separate from your application and will not be used in the hiring decision.
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