Senior Product Manager Diagnostics

JOB DESCRIPTION:
About Abbott
At Abbott, we are committed to helping people live healthier, fuller lives through innovative healthcare solutions. Our Core Diagnostics business plays a critical role in delivering accurate, timely diagnostic information that clinicians rely on every day.

We are now looking for a Product Manager, Core Diagnostics to help drive commercial performance and strengthen our portfolio across Region North Europe.

The Opportunity
As Product Manager, you will work closely with the Core Diagnostics team to plan, implement and deliver impactful marketing strategies across the region. You will be responsible for tailoring global and regional campaigns to local market needs, supporting sales teams, and driving brand presence across multiple channels.

This is a highly visible role, offering the opportunity to influence strategy, lead launches, and make a measurable impact on business growth.

Key Responsibilities
Marketing & Commercial Execution
Deliver regional marketing objectives, strategies and tactics for the Core Diagnostics portfolio (including Alinity, ARCHITECT and AlinIQ)

Ensure consistency of messaging, campaigns and brand execution across Region North Europe

Manage marketing budgets effectively within agreed limits

Support the achievement of sales and margin targets for priority product areas

Marketing Communications & Campaigns
Create compelling internal communications to inform and inspire regional teams

Lead external communications across digital channels, social media, customer communications and trade publications, ensuring compliance with regulatory Ad/Promo requirements

Develop editorial content, including articles and white papers

Drive brand visibility through customer events, promotional activities and industry congresses

Product Lifecycle Management
Act as the product expert for sales and management teams, supporting product training as required

Work cross‑functionally with Quality, Regulatory, Service, Finance and Tender teams on product launches, updates and conversions

Provide timely regional input to Area and Global Marketing teams, including demand forecasting

Market Intelligence & Insights
Conduct quarterly analysis of sales performance, market share and competitor activity

Present insights, trends and recommendations to senior marketing and sales stakeholders

Design targeted, account‑specific campaigns to improve market penetration

What You’ll Bring
Essential
Degree‑level education in Business, Science or a related discipline

Proven experience in tactical marketing

Strong understanding of marketing principles in IVD

High level of customer focus and ability to operate in a cross‑functional environment

Strong drive for results, influence and initiative

Highly Desirable
Digital and social media marketing experience

CRM‑based campaign experience (e.g. Salesforce or similar)

IVD market knowledge and/or relationships

Financial acumen with experience using Excel

WHAT WE OFFER
As you’d expect from a global healthcare company, we offer a fantastic range of benefits including competitive salaries, a superb defined contribution pension scheme, private healthcare, life assurance and a flexible benefits scheme.

Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews.

     
The base pay for this position is
N/AIn specific locations, the pay range may vary from the range posted.
     
JOB FAMILY:
Product Management     
DIVISION:
CRLB Core Lab        
LOCATION:
United Kingdom > Maidenhead : Remote     
ADDITIONAL LOCATIONS:
     
WORK SHIFT:
Standard     
TRAVEL:
Yes, 20 % of the Time     
MEDICAL SURVEILLANCE:
Not Applicable     
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)