Social Media Specialist - (ZR_24604_JOB)

This is a remote position.

40 hours a week
Monday to Friday 9am - 6pm with 1 hour unpaid break

We are seeking a creative and strategic Social Media Specialist/Strategist to lead content creation, community engagement, and audience growth across various social media platforms. The ideal candidate is passionate about connecting with women—especially single mothers and those who have experienced trauma—through thoughtful, empathetic, and engaging digital content. This role is pivotal in helping build a strong, supportive online community.

Key Responsibilities

• Manage and create content across platforms including Facebook, Instagram, Pinterest, and potentially TikTok

  Repurpose written blog content into YouTube videos with appropriate voiceovers, adhering to a consistent weekly posting schedule

  Create and maintain social media calendars with scheduled, brand-aligned content

  Engage with the community by responding to comments, messages, and participating in meaningful conversations

  Conduct targeted outreach by joining relevant groups, initiating partnerships, and connecting with influencers

  Send direct messages to foster deeper audience engagement and grow the community

  Develop tailored content strategies that resonate with the brand’s core audience of women and single mothers

  Optimize social media accounts with consistent branding, bio descriptions, and visually appealing elements

Requirements

• Proven experience in social media management across platforms (Facebook, Instagram, Pinterest, YouTube) - APPLICANTS MUST SUBMIT PORTFOLIOS

  Skilled in video editing and creation, especially for YouTube

  Deep understanding of content strategy, platform trends, and audience engagement techniques

  Empathetic communication style with sensitivity to topics related to trauma and motherhood

  Ability to manage multiple tasks, meet deadlines, and work independently

  Strong written English skills with the ability to craft meaningful and engaging posts

  Proficiency in social media scheduling tools (e.g., Later, Buffer, Hootsuite) and understanding of analytics for performance tracking

Preferred Skills

• Experience working with women-focused brands or trauma-informed communities

  Knowledge of SEO best practices for content repurposing across blogs and social platforms

  Basic graphic design skills using Canva, Adobe Express, or similar tools

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Independent Contractor Perks

• HMO Coverage for eligible locations
  
• Permanent work from home
  
• Immediate hiring
  
• Steady freelance job
  

ZR_24604_JOB

Originally posted on Himalayas