Software Engineering Manager – Growth and Adoption

Join Autodesk and the Forma Design team as our next Engineering Manager for Growth and Adoption. In this role, you’ll lead and build a team of Growth Software Engineers focused on user engagement, activation, and adoption across our AI-powered design platform.

You’ll stay technically engaged—contributing to production systems when needed—while primarily focusing on growing a high-impact team and driving a strong growth engineering culture.

We believe there is a better way to design our cities. To enable this, we are transforming how architects and engineers work through collaborative, outcome-driven design tools. Your work will directly impact how users discover value quickly and succeed in their design workflows.

About the Role

As Engineering Manager for Growth, you will build and lead a team dedicated to improving user journeys across the Forma ecosystem—from onboarding and activation to long-term engagement.

You will join a cross-functional team, working in a highly experimental, data-driven environment. Together, you will identify opportunities, run experiments, and deliver features that help users realize value faster.

This role combines:

People leadership — building and growing a strong team

Technical leadership — guiding architecture and contributing where needed

Growth mindset — driving experimentation and measurable impact

What You Will Do

Build and Lead the Growth Engineering Team

Hire, onboard, and develop a team of Growth Software Engineers

Foster a culture of experimentation and continuous learning

Coach engineers in both technical and product thinking

Create an environment where engineers feel supported, challenged, and empowered

Drive Growth Through Engineering

Lead initiatives focused on onboarding, activation, retention, and engagement

Enable rapid experimentation (A/B testing, feature flags, analytics-driven iteration)

Partner with Product and Design to identify and prioritize growth opportunities

Ensure the team delivers measurable impact on key user and business metrics

Strengthen Data-Driven Development

Promote best practices in experimentation and hypothesis-driven development

Ensure proper instrumentation, analytics, and feedback loops

Use data to guide decisions and continuously improve user experiences

Collaborate Across the Organization

Work closely with other product areas

Partner with analytics, platform, and infrastructure teams

Contribute to the broader engineering management group

About the Team

The Growth team works across the Forma product ecosystem, focusing on:

Personalized onboarding experiences

User journey optimization

Feature discovery and activation

Experimentation and conversion optimization

The team plays a critical role in ensuring users quickly understand and benefit from the product.

What Will Help You Succeed

Experience leading and growing software engineers in a product-focused environment

Strong hands-on background building cloud-based systems

Experience working with data-driven development, experimentation, or growth engineering

Ability to balance speed and quality in a fast-moving environment

Strong collaboration and communication skills

Passion for building products that deliver real user value

You Might Also Bring

Experience with A/B testing frameworks and analytics platforms

Background in growth engineering, user acquisition, or retention

Experience with TypeScript, serverless architectures, or AWS

Experience in large-scale systems or SaaS platforms

Interest in AI-powered products or design tools

Why You Might Love This Role

You enjoy building teams as much as building software

You’re motivated by impact and measurable outcomes

You like working in a fast, experimental environment

You care about helping users succeed quickly

You want to shape how modern design tools are adopted globally

We believe diverse teams build better products. Even if you don’t check every box, we encourage you to apply — curiosity, empathy, and a growth mindset matter just as much as experience.

Learn More

About Autodesk

Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.

We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.

When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!

Salary transparency

Salary is one part of Autodesk’s competitive compensation package. Offers are based on the candidate’s experience and geographic location. In addition to base salaries, our compensation package may include annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.

Diversity & Belonging
We take pride in cultivating a culture of belonging where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belonging

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