Summer Intern - Marketing

Company Profile

Travis® Body & Trailer, Inc. has been manufacturing high-quality aluminum trailers since 1989. Built on a commitment to expert fabrication and innovation, Travis has grown into a national industry leader by focusing on product quality, customer satisfaction, and continuous improvement.

Internship Purpose

The Marketing Intern will support the Marketing team in executing digital marketing initiatives that increase brand awareness, web traffic, and lead generation. This internship provides hands-on experience in social media marketing, digital analytics, geofencing campaigns, and CRM management within a fast-paced manufacturing environment

Essential Job Responsibilities

• Assist with planning, creating, and scheduling social media content across platforms such as LinkedIn, Facebook, and Instagram

  Support development of marketing campaigns targeting B2B and dealer audiences

  Monitor and analyze website performance using tools such as Google Analytics

  Assist in driving increased web traffic through digital marketing initiatives, including geofencing campaigns

  Track and report marketing performance metrics (traffic sources, engagement, conversions, lead generation)

  Support CRM management, including maintaining contact lists, tracking leads, and assisting with email marketing efforts

  Coordinate with Sales and Engineering to gather product information for marketing materials

  Assist in the development of brochures, trade show materials, and promotional content

  Participate in marketing meetings and contribute campaign ideas

  Other duties as assigned

   

  Essential Skills, Experience, and Education

  • Currently pursuing a Bachelor’s degree in Marketing, Business, Communications, or a related field

    Strong written and verbal communication skills

    Basic understanding of social media marketing platforms

    Familiarity with Google Analytics or other web analytics tools preferred

    Exposure to CRM platforms (Salesforce, HubSpot, Zoho, or similar) is a plus

    Understanding of digital advertising concepts, including geofencing, is preferred

    Proficiency in Microsoft Office (Excel, PowerPoint, Word)

    Experience with Canva, Adobe Creative Suite, or similar design tools is a plus

    Self-motivated, organized, and detail-oriented

    Ability to manage multiple projects in a deadline-driven environment

     

    Essential Physical Requirements

    • Primarily office-based work

      Occasionally lifting and carrying up to 25 lbs. (marketing materials, trade show items)

      Ability to walk through production areas when gathering content (PPE required when applicable)

      Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

       

      Required Work Hours and Schedule

      • Summer 2026 (May–August; flexible based on academic calendar)

        Monday through Friday, daytime hours

        Part-time or full-time availability depending on candidate schedule

        Occasional attendance at events or trade shows may be required

         

        Key Competencies

        Data-Driven Mindset – Understands how marketing performance is measured and uses analytics to guide decisions.

        Creativity & Initiative – Generates ideas that support brand growth and audience engagement.

        Communication Skills – Produces professional written content and collaborates effectively with cross-functional teams.

        Attention to Detail – Ensures accuracy in messaging, data tracking, and CRM management.

        Customer Focus – Understands the needs of dealers, contractors, and end users in a B2B manufacturing environment.