Video Editor/Researcher/Script Writer for Levels Style Videos

VIDEO EDITOR / SCRIPT WRITER / RESEARCHER

Content Frameworks for Marketers & Brands

POSITION OVERVIEW

We're seeking a skilled video editor, script writer, and researcher to create high-quality 'levels-style' educational content focused on content frameworks for marketers and brands. This role combines creative video editing with strategic research and compelling scriptwriting to build the most valuable content frameworks Instagram account.

MISSION

To become the #1 Instagram account teaching content frameworks, covering everything from effective content creation that sells to consumer psychology, buyer behavior, and content that drives revenue. The account is a personal brand with the IG @alexhyat.

KEY RESPONSIBILITIES

1. Content Production (15 Shorts Per Month)

Edit and produce 15 high-quality short-form videos monthly in the 'levels-style' format

Create engaging visual storytelling using dynamic text animations, transitions, and graphics

Optimize videos for Instagram Reels format (9:16 aspect ratio)

Ensure brand consistency across all video content

Add captions, sound design, music, and visual effects to enhance engagement

2. Research & Strategy

Research content frameworks, marketing strategies, and psychological principles

Study competitor accounts and trending content in the marketing education space

Analyze reference accounts for style inspiration: @personalbrandlaunch, @avnibarman_, @therealbrianmark, @itsnaglis, @buildwithcormac

Identify viral content patterns and audience engagement triggers

Stay current on marketing trends, content psychology, and buyer behavior research

3. Scriptwriting

Write compelling, educational scripts that break down complex frameworks into digestible levels

Craft hooks that capture attention in the first 3 seconds

Structure content using the 'levels' progression format (beginner → advanced)

Ensure scripts are concise, actionable, and valuable for marketers and brands

Write for both entertainment and education, balancing value with engagement

4. Instagram Stories (7 Sales-Focused Stories Per Month)

Create 7 strategic sales-focused Instagram Stories monthly

Design stories that drive conversions, promote offers, and nurture the audience

Use persuasive copywriting and compelling visuals to encourage action

Incorporate clear calls-to-action (CTAs) and swipe-up links where applicable

Track story performance and optimize based on engagement metrics

REQUIRED SKILLS & QUALIFICATIONS

Video Editing

Proficiency in video editing software (Adobe Premiere Pro, Final Cut Pro, CapCut, or similar)

Strong understanding of pacing, transitions, and visual storytelling

Experience with motion graphics and text animation

Knowledge of color grading, sound design, and audio mixing

Content & Marketing Knowledge

Deep understanding of content marketing frameworks and strategies

Knowledge of consumer psychology and buyer behavior

Understanding of what makes content valuable, shareable, and conversion-driven

Ability to translate complex marketing concepts into simple, engaging content

Research Skills

Strong research abilities to identify trending frameworks and valuable insights

Analytical mindset to study competitor content and audience behavior

Ability to synthesize information from multiple sources into original content

Scriptwriting

Excellent copywriting skills with a focus on educational content

Ability to write concise, impactful scripts optimized for short-form video

Experience writing sales-focused content that converts without being pushy

Platform Expertise

Deep understanding of Instagram Reels and Stories algorithms

Knowledge of best practices for short-form video content

Familiarity with Instagram analytics and performance metrics

CONTENT FOCUS AREAS

Content should cover the following key areas:

Content Frameworks: Proven structures for creating effective content (hooks, storytelling frameworks, content pillars, etc.)

Content Psychology: Understanding what makes people engage, share, and take action

Buyer Behavior: Decision-making processes, purchasing triggers, and customer journey insights

Revenue-Generating Content: Strategies for creating content that drives sales and business growth

Platform-Specific Strategies: Algorithm insights, optimization tactics, and platform best practices

Personal Branding: Building authority, authenticity, and audience connection

MONTHLY DELIVERABLES

15 shorts

7 sales focused stories (driving to brandversa.com's waitlist)

IDEAL CANDIDATE PROFILE

Passionate about marketing, content creation, and helping brands succeed

Self-starter who can work independently and meet deadlines

Detail-oriented with high standards for quality

Creative problem-solver who can adapt to trends and feedback

Data-driven mindset with ability to optimize based on performance

Strong communication skills and collaborative spirit

SUCCESS METRICS

Consistent delivery of 15 high-quality Reels and 7 Stories monthly

Growing engagement rates and follower growth

Increased saves, shares, and comments on educational content

Conversion performance on sales-focused Stories

Building reputation as the go-to account for content frameworks

STYLE REFERENCE ACCOUNTS

Study these accounts for levels-style inspiration:

@personalbrandlaunch - Personal branding and content strategy

@avnibarman_ - Marketing frameworks and business strategy

@therealbrianmark - Content creation and digital marketing

@itsnaglis - Social media growth and engagement tactics

@buildwithcormac - Building in public and content frameworks

ABOUT THE OPPORTUNITY

This is an opportunity to shape a leading educational content brand in the marketing space. You'll have creative freedom to develop content that genuinely helps marketers and brands succeed, while building a portfolio of high-performing content and growing your expertise in content psychology, buyer behavior, and revenue-generating strategies.

If you're passionate about creating content that educates, engages, and drives results, we'd love to hear from you.

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