Virtual Assistant for Micro-Influencer Outreach (Instagram & TikTok)

Remote, USA
Posted Jun 13, 2026
Full-time

We’re looking for a sharp, detail-oriented Virtual Assistant to support influencer outreach and vetting for a new lifestyle-focused mobile app launching in select U.S. markets. The app is centered around storytelling, design, and home discovery—offering a more authentic and emotional way to connect with how people live.

This role is critical to helping us build early awareness and trust through partnerships with micro-influencers.

Responsibilities:

• Identify and vet micro-influencers (5K–100K followers) on Instagram and TikTok in NYC, NYC Suburbs, The Hamptons, and Miami

• Assess fit based on content style, engagement rate, and follower quality

• Send outreach messages using provided templates (DMs or email)

• Track outreach, replies, follow-ups, and status in a shared Google Sheet

• Report weekly on outreach activity and top candidates for collaboration

Requirements:

• Strong research and communication skills

• Experience with influencer outreach or virtual assistant roles

• Familiarity with Instagram, TikTok, and influencer culture

• Reliable and organized — able to work independently and meet weekly targets while being representative of our agency

• Proficiency with Google Sheets

Bonus if you have:

• Experience working in lifestyle, home, or real estate-adjacent niches

• Knowledge of influencer platforms

Details:

• 10–20 hours/week

• Initial project length: 1–3 months (with potential to extend)

• Fully remote

• Competitive hourly rate based on experience

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