Business Development Representative

Remote, USA
Posted Jun 12, 2026
Full-time

Informa is a global leader in creating platforms for various industries, organizing large-scale events and providing year-round online platforms. The Business Development Representative will serve as the first point of contact for prospective clients, focusing on lead generation and pipeline development for Agricultural Events.

Responsibilities

  • Conduct cold calls and email campaigns to generate leads
  • Qualify inbound leads from marketing, website inquiries, and trade shows
  • Research business opportunities and schedule discovery meetings
  • Maintain accurate lead data in Salesforce CRM
  • Update and manage client and prospect contact information
  • Research company profiles and decision-makers
  • Ensure data accuracy and create targeted prospect lists
  • Track and report lead performance metrics
  • Use Salesforce to track client interactions, opportunities, and forecasts that are up to date and accurate
  • Follow up on payments and resolve issues with Finance
  • Address customer inquiries and escalate complex cases
  • Support sales managers with research and proposals
  • Build relationships with early-stage prospects
  • Conduct introductory calls and qualify opportunities
  • Transition leads to sales reps and maintain follow-up schedules
  • Collaborate with marketing to improve campaigns

Skills

  • Bachelor's degree in Business, Marketing, Communications, or related field, or equivalent working experience
  • 1-3 years of experience in sales, customer service, or business development preferred
  • Interest in developing a career in B2B sales
  • Familiarity with Salesforce CRM and sales automation tools preferred
  • Strong verbal and written communication skills with professional phone presence
  • Excellent time management and attention to detail
  • Proficiency in Microsoft Office Suite, CRM platforms, and sales tools
  • Comfortable with cold calling and email outreach
  • Self-motivated and able to work autonomously
  • Coachable and eager to learn
  • Resilience: Persistent and resilient when facing rejection with positive attitude
  • Precision: Detail-oriented with strong follow-through on commitments and deadlines
  • Collaboration: Team player with collaborative mindset and willingness to support colleagues
  • Drive: Results-driven with competitive nature and commitment to exceeding targets
  • Adaptability: Flexible and adaptable to changing priorities, processes, and market conditions

Benefits

  • Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment
  • Broader impact: take up to four days per year to volunteer, with charity match funding available too
  • Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
  • Time out:15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
  • Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount
  • Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more
  • Recognition for great work, with global awards and kudos programs
  • As an international company, the chance to collaborate with teams around the world

Company Overview

  • Informa is a business intelligence, academic publishing, knowledge, and events group. It was founded in 1998, and is headquartered in London, England, GBR, with a workforce of 10001+ employees. Its website is http://www.informa.com.

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