Country Manager
We are looking for an experienced professional to take on the Country Manager role within a fast-paced iGaming environment. In this position, you will be responsible for building the brand’s presence within a specific market from scratch or strengthening an existing setup, while forming and leading a local team. You will oversee traffic, product, payments, and reputation management in close collaboration with central office teams.
Experience working within a .com operating model is essential for this role.
The Country Manager will act as the full P&L owner for the GEO. This is not a purely marketing, operational, or product-focused position - it combines all three areas into one highly autonomous role. Reporting directly to the CEO/COO, you will take full ownership of the GEO’s performance, from first deposit metrics through to overall unit economics.
The role is fully remote.
Requirements:
Must-have
3+ years of experience in iGaming across affiliate, traffic, product, or country operations
Strong understanding of .com economics, including CAC, LTV, NGR, and affiliate revshare models
Experience launching and scaling operations in one of the following markets: Brazil, Argentina, Chile, Poland, or Germany
Experience working with PSP/payment infrastructure within offshore verticals
Experience building and managing local teams, including hiring, onboarding, and KPI management
Strong analytical mindset with the ability to work with dashboards and build actionable hypotheses
Understanding of CPA/revshare mechanics and affiliate tracking platforms such as Affise, Tune, Cellxpert, etc.
Languages proficiency: Upper-intermediate level of English, native/bilingual level of Portuguese, Spanish, Polish, or German
Experience working with streamers and influencers within the iGaming sector
Nice to have
Understanding of crypto payments and on-ramp solutions
Experience with Responsible Gaming and compliance processes
User-level knowledge of BI tools such as Tableau, Looker, or Power BI
Experience in crisis communications and working with review platforms
Responsibilities:
Take full ownership of the GEO’s P&L and overall market performance, reporting directly to the CEO/COO
Build and scale the brand presence within the target market, either from scratch or by improving an existing setup
Manage and coordinate local operations across traffic acquisition, product localization, payments, CRM, VIP, support, partnerships, and reputation management
Conduct audits of core metrics, domains, payment infrastructure, affiliate setup, and operational processes
Drive user acquisition activities with a strong focus on affiliate traffic and FTD growth targets
Oversee CRM and retention initiatives, including reactivation campaigns and local communication channels
Develop and manage VIP programs with a focus on increasing GGR contribution from VIP players
Ensure customer support performance meets agreed SLA, FRT, CSAT, and FCR targets
Coordinate local partnerships, influencer collaborations, media plans, and brand positioning activities
Build, onboard, and manage local teams while monitoring operational efficiency and employee engagement
Monitor market competition and prepare regular competitive intelligence reports
Lead reputation management activities, including review platform monitoring and crisis response coordination
Work closely with HQ functions including Product, CRM, Finance, Legal, and Tech teams
Track and optimise key business KPIs including FTD, LTV/CAC, retention, NGR, VIP share, payment uptime, support CSAT, and brand sentiment
What's in it for you:
Direct collaboration with the CEO/COO and fast decision-making processes
Full ownership of the GEO, including P&L, team, and strategic direction
Dedicated budgets for affiliates, influencers, and infrastructure with a high level of autonomy
Support from experienced central office teams across Product, CRM, Finance, Legal, and Tech
Transparent KPIs and clearly structured growth phases
Fully remote setup with a flexible schedule