Lifecycle Marketing Coordinator
Crate and Barrel is a company that inspires purpose-filled living with high-quality home furnishings. They are seeking a Lifecycle Marketing Coordinator to support the Email Marketing team in planning, scheduling, and executing email campaigns while collaborating on strategies and ensuring accurate execution.
Responsibilities
- Manage and maintain project schedules and track progress of all email sends, from initial creative through to development and deployment
- Initiate creative briefs for all email campaigns
- Route email creative through stakeholder approval process and collaborate with Design team on changes
- Review all email proofs for content and design accuracy
- Stay up to date on email best practices and research the competitive landscape to identify new opportunities
- Assist in strategic planning and test plan development to optimize email channel performance
- Support the email marketing team with reporting for weekly/monthly/ad hoc campaign reporting
- Assist with the management of email messaging calendar and schedule adjustments
- Assist Customer Service, Store Operations and IT teams with email related questions for addressing customer communication issues and troubleshooting email programs
Skills
- Strong problem solving skills
- Organizational and analytical skills
- Ability to multitask in a fast paced environment
- Detail oriented with strong project and time management skills
- Strong interpersonal and strong communication skills
- Team player with demonstrated ability to work effectively with multiple cross-functional groups
- Experience with ESPs, specifically Salesforce Marketing Cloud
- Experience using ESP tools, such as ExactTarget/Salesforce Marketing Cloud, Responsys, Silverpop or CheetahMail
- 1 year of experience in developing Digital Marketing campaigns
- Bachelor's degree
- Proficient with MS Office Suite (Word, Excel, Powerpoint)
Benefits
- Bonuses
- Sales incentives
- Long term incentives
Company Overview
Company H1B Sponsorship