Marketing Specialist

Johnson Controls is a global leader in smart, healthy and sustainable buildings. As a Marketing Specialist, you will collaborate with leaders and field sellers to drive growth through targeted campaigns and customer engagement, managing performance metrics and optimizing processes to improve results.

Responsibilities

• Helps plan and deploy marketing programs and initiatives that directly support the strategic growth aspirations of the region
• Aligns with Region and Marketing to measure success metrics of these initiatives
• Undertakes immediate corrective action when business results are less than projections
• Ties the efforts of Marketing directly to achievement of the Region’s business results
• Responsible for the execution and management of integrated marketing programs including lead generation campaigns, locally focused social and earned media, trade and JCI-sponsored customer events
• Works closely with Market General Managers, Front Line Sales Managers and key Sales Reps to materially improve campaign execution, sales productivity, and pipeline creation - with a keen focus on demand creation, demand capture, demand conversion and customer expansion
• Responsible for working w Marketing and Commercial Operations teams to measure performance to ensure that support activities are effective
• Continually monitors sales metrics to maximize ROI of lead management programs
• Collaborates with Marketing, Sales, Commercial Operations, and Regional / Market Management teams
• Leads by example to deliver industry-best commercial programs that deliver results
• Learns and supports the full sales process used in our business, from lead generation to closing deals
• Has experience working with a B2B field organization and can converse fluidly across the organizational span from sales professionals to executive business leaders with ease
• Develops deep expertise around market opportunities, competitive environment, and customer requirements within the Region
• Leverages those insights to ensure programs and campaigns are positioned in the most effective way to drive local performance
• Participates in local sales efforts and has direct customer contact
• Collects, consolidates, and prioritizes Voice of Customer and field feedback (internal customers), feeding back to Marketing, and incorporating into marketing programs that support our growth strategies

Skills

• 1-3 years of experience
• Bachelor's degree in Business with a Marketing concentration, Business Administration or related field
• Excellent interpersonal and communication skills required
• Analytical skills and ability to effectively organize data in a way that is simple to understand
• Experience in field sales, sales enablement and/or field marketing preferred
• Experience in CRM systems (i.e. SalesForce) preferred

Benefits

• Competitive salary and commission/bonus plan
• Paid vacation/holidays/sick time
• Comprehensive benefits package including 401K, medical, dental, and vision care
• On the job/cross training opportunities
• Encouraging and collaborative team environment
• Dedication to safety through our Zero Harm policy

Company Overview

Company H1B Sponsorship