Paid social analyst
Newform is a performance marketing agency that oversees significant spending for tech and mobile brands. They are seeking a Paid Social Analyst to turn ad data into insights, collaborate with media buyers, and provide analytical support to improve clients' media programs.
Responsibilities
- Build and maintain weekly/monthly reporting across Meta + TikTok (and other channels as needed)
- Identify what’s driving performance changes: creative mix, audience shifts, delivery changes, funnel issues, attribution, seasonality, etc
- Build forecasting and projection tools with the assistance of the engineering team
- Proactively suggest optimizations to improve clients' media program efficiency and scalability
Skills
- Very strong analytical skills
- Hunger to learn
- Candidates must be authorized to work in the United States without employer sponsorship, now or in the future
- Past performance marketing or trading role
Benefits
- Company paid health, dental, and vision insurance
- 300/mo commuter benefit
- Annual team offsites (last two were Tulum, Mexico and Hokkaido, Japan)
Company Overview