Regional Business Development Manager -West
Job Title: Regional Business Development Manager
Experience: 10–15 Years
Employment Type: Full-Time,Permanent
Location:Assigned Territory (Region Specific)
Industry: Education / EdTech
Department: Sales & Marketing
Reporting To: Business Head / National Sales Head
Company Overview
India Market Entry (IME) – www.indiamarketentry.com
Company Overview :India Market Entry (IME) is a boutique consulting firm specializing in assisting global education stakeholders to navigate India’s vibrant education sector. IME’s core competency is strategic business development.
Vision: We strive to make global education accessible in India.
Mission: To assist our clients with ROI-driven India market entry strategy and expansion solutions.
Through the proprietary 4ME Framework™ (Strategy Development → Marketing Asset Development → Sales Discovery → Scale), IME represents a portfolio of 30+ global education brands—spanning EdTech, publishing, STEM, early years, and teacher development—and facilitates their establishment, scaling, and sustained presence in India.
IME operates a dual-sided marketplace backed by a network of 83,000+ educational institutions, 100,000+ edupreneurs, and 11,000+ large corporates. The organization serves clients from the UK, US, Europe, Australia, and the Middle East through a fully remote team based across India.
Service Lines: 360° Business Development Solutions, Strategic Partner Search, International University Services, and Knotral Trainings (trainer-led live events for educators and resellers).
Role Overview
We are looking for a strategically driven Regional Business Development Manager who can expand business in the assigned territory through structured channel development, institutional acquisition, and a strong consultative selling approach.
This role is not transactional. The RBDM is expected to diagnose school needs, align solutions to institutional priorities, and build long-term value-based partnerships with Channel Partners and Schools.
Key Responsibilities
1. Channel Development & Management (Consultative Partner Enablement)
Identify and appoint suitable Channel Partners and Resellers based on market mapping
Evaluate partner capability, territory strength, and alignment with solution portfolio
Onboard and enable partners through consultative sales training and value-based positioning
Conduct joint sales visits using consultative discovery frameworks
Maintain long-term strategic relationships with Channel Partners
Guide partners in needs analysis, stakeholder mapping, and solution presentation
Monitor partner pipeline and revenue performance
2. Institutional Acquisition (Consultative Institutional Selling)
Acquire Chain Schools, International Schools, and Targeted Institutions
Conduct structured discovery meetings with Principals, Directors, and Management
Understand institutional pain points (academic outcomes, NEP alignment, differentiation, implementation challenges, etc.)
Position solutions based on school goals rather than product features
Develop customized proposals aligned to school priorities
Lead negotiations and close strategic partnerships
3. Revenue & Target Management
Achieve quarterly and annual regional revenue targets
Build and maintain a strong consultative sales pipeline
Maintain disciplined CRM updates with detailed discovery insights
Forecast revenue based on realistic consultative stage progression
Ensure healthy conversion ratios through value-driven selling
4. Relationship Management
Build long-term strategic relationships with school leadership
Maintain continuous engagement with Channel Partners and Resellers
Act as a solution advisor rather than a product seller
Ensure alignment between institutional expectations and internal delivery teams
Support retention and renewal through ongoing consultative engagement
5. Market Intelligence & Strategic Insights
Track competitor positioning and solution strategies
Identify emerging academic or policy-driven opportunities
Share structured insights to refine GTM and solution positioning
Recommend regional strategy improvements based on consultative field feedback
Requirements
Educational Qualification
Graduate in Business, Marketing, Education, or related field
MBA preferred
Experience
10+ years of experience in B2B, Channel, or Institutional Sales
Experience in Education / EdTech preferred
Demonstrated experience in consultative selling and solution-based sales
Required Skills
Strong consultative selling skills (discovery, needs analysis, value mapping)
Ability to sell solutions across multiple domains and product categories
Strong stakeholder mapping and decision-making process understanding
Ability to train and guide channel partners in consultative approach
Strong negotiation and strategic closing ability
Territory planning and revenue forecasting capability
CRM proficiency
Excellent communication and relationship-building skills. Immediate joiner
Key Competencies
Strategic thinking
Diagnostic questioning skills
Value-based positioning
Long-term relationship orientation
Analytical and solution-oriented mindset
High ownership and accountability