Sales Manager/Business Development Associate

This is a remote position.

Job Description: Sales Executive 

Department: Sales & Business Development 
Location: Remote (UK-based clients) 
Reporting To: Sales Manager / Business Development Associate

About SEHYOG 

SEHYOG is a UK-based EdTech platform delivering personalized online tutoring to students across the UK. We partner with expert tutors to provide high-quality academic support and measurable learning outcomes. Our mission is to make quality education accessible, personalized, and result-driven. 

Role Overview 

The Sales Manager / Business Development Associate will be responsible for lead generation, client engagement, and sales conversion for SEHYOG’s tutoring services. The role involves interacting with parents and students, understanding academic needs, presenting suitable solutions, and converting prospects into enrolled customers. This is a target-driven role requiring strong communication, persuasion, and follow-up skills. 

Key Responsibilities 

Lead Generation & Prospecting 

Identify and qualify prospective parents and students through inbound and outbound channels 

Handle leads generated via marketing campaigns, referrals, webinars, and direct outreach 

Maintain accurate and up-to-date records of leads, interactions, and sales stages in the CRM. 

Client Engagement & Sales Conversion 

Conduct outbound calls, follow-ups, and consultations with prospective clients 

Understand academic requirements and recommend appropriate tutoring solutions 

Clearly explain SEHYOG’s offerings, pricing plans, and value proposition 

Effectively address objections and convince parents to proceed with admissions 

Schedule demos, trial sessions, and webinars in coordination with academic teams 

Sales Closure & Performance Management 

Convert qualified leads into paying customers using consultative selling techniques 

Achieve or exceed assigned monthly sales targets and KPIs 

Ensure timely follow-ups to maximize lead conversion rates. 

Webinar, Demo & Campaign Support 

Assist in webinar planning, execution, and post-webinar lead follow-ups 

Support marketing campaigns by engaging and nurturing campaign-generated leads 

Track conversion performance from webinars and campaigns 

Coordination & Reporting 

Coordinate with Academic and Operations teams for smooth onboarding of new students 

Prepare and submit daily, weekly, and monthly sales performance reports 

Share market feedback and client insights with management 

Skills & Competencies Required 

Sales & Communication 

Strong sales, negotiation, and persuasion skills 

Proven ability to convert leads into enrolled students 

Experience in counselling and convincing parents regarding student admissions 

Excellent verbal and written communication skills (UK English preferred) 

CRM & Sales Tools 

Hands-on experience with CRM tools (Zoho CRM preferred) 

Ability to manage sales pipelines, follow-ups, and reporting 

Proficiency in MS Office / Google Workspace 

Lead Generation & Marketing Awareness 

Strong understanding of lead generation strategies and sales funnels 

Familiarity with marketing campaigns and customer acquisition techniques 

Ability to work with inbound and outbound lead sources 

Webinar & Demo Management 

Experience in coordinating demos, trial classes, and webinars 

Strong follow-up discipline to convert attendees into customers