SEO Content Marketing Manager

About Airwallex

Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 150,000 businesses worldwide – including Brex, Rippling, Navan, Qantas, SHEIN and many more – with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.

Proudly founded in Melbourne, we have a team of over 1,700 of the brightest and most innovative people in tech across 26 offices around the globe. Valued at US$6.2 billion and backed by world-leading investors including Visa, Airtree, Blackbird, Sequoia, DST Global, Greenoaks, Salesforce Ventures, Lone Pine, and Square Peg, Airwallex is leading the charge in building the global payments and financial platform of the future. If you’re ready to do the most ambitious work of your career, join us.

About the team

The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data-driven insights and creative strategies, we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the company's growth and success.

What you’ll do

As a SEO Content Marketing Manager at Airwallex, you’ll be responsible for creating and editing high-quality content that builds brand authority, drives awareness and education around our products, and ultimately boosts organic traffic and conversions. Your primary focus will be leading content production to fuel SEO growth—ensuring everything you produce is optimized for search, aligned with our brand voice, and genuinely engaging for our audiences.

You’ll collaborate closely with the SEO team and cross-functional stakeholders to identify topics, trends, and opportunities that support our business goals. This role requires strong project management and writing skills, a solid understanding of SEO best practices, and the ability to work both independently and collaboratively.

We’re looking for someone who can think strategically and creatively—balancing SEO performance with broader brand storytelling. If you’re a proactive, detail-oriented content marketer with a passion for impactful writing, this could be the perfect opportunity for you.

This role is based in San Francisco.

Responsibilities:

• Develop and execute SEO-driven content strategies that align with business goals and resonate with target audiences across blog posts, landing pages, and other web assets

  Create and edit high-quality, engaging, and relevant content that balances SEO optimisation with a reader-first approach

  Collaborate with cross-functional teams—including design, product marketing, and regional marketers—to ensure content consistency and impact

  Stay current with industry trends and best practices in SEO, content marketing, and digital strategy

  Manage the editorial calendar and oversee content production timelines

  Work with a network of freelancers and/or agencies to ensure content quality accurately reflects Airwallex’s value propositions

  Provide editorial feedback and guidance to junior writers and external contributors as needed

  Fact-check all content and ensure accuracy, correct grammar, and alignment with editorial standards

  Support the publishing and formatting of content within our Content Management System (CMS)

  Maintain high editorial standards while ensuring deadlines and performance targets are met

  Leverage AI tools effectively to enhance content creation and efficiency

  Establish and optimise workflows for content planning, development, and approval

  Identify content gaps and propose ideas to improve quality, engagement, and on-page experience (including UI/UX considerations)

  Partner closely with the SEO team to grow blog traffic in line with quarterly goals

  Ensure all content aligns with the Airwallex brand voice, tone, and editorial style

  Track and report on content performance to measure impact and guide future strategy

  Who you are

  We're looking for people who meet the minimum qualifications for this role. The preferred qualifications are great to have, but are not mandatory.

  Minimum qualifications:

  • 5 years experience in SEO content management, with a strong track record of driving organic growth

    Bachelor’s degree 

    Exceptional writing, editing, and grammar skills, with a keen eye for detail

    Experience in B2B content marketing

    Proven project management experience within content marketing, including the ability to coordinate with multiple global stakeholders

    Hands-on experience using content management systems (CMS) to publish and manage digital content

    Solid understanding of website traffic and engagement metrics, with working knowledge of tools like Google Analytics

    Deep expertise in SEO content best practices, including familiarity with Google’s E-E-A-T guidelines

    Adaptable and growth-minded, with a bias for action and comfort operating in a fast-paced, high-growth startup environment

    Ability to navigate ambiguity, take initiative, and drive projects forward independently

    Preferred qualifications:

    • Experience in content marketing within the finance or fintech sector

    Equal opportunity

    Airwallex is proud to be an equal opportunity employer. We value diversity and anyone seeking employment at Airwallex is considered based on merit, qualifications, competence and talent. We don’t regard color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.

    Airwallex does not accept unsolicited resumes from search firms/recruiters.  Airwallex will not pay any fees to search firms/recruiters if a candidate is submitted by a search firm/recruiter unless an agreement has been entered into with respect to specific open position(s).  Search firms/recruiters submitting resumes to Airwallex on an unsolicited basis shall be deemed to accept this condition, regardless of any other provision to the contrary.