2026 MBA University Graduate – Integrated GTM Associate
Adobe is a company dedicated to changing the world through digital experiences. They are seeking an Integrated GTM Associate who will drive high-impact marketing initiatives and align Adobe’s GTM strategy with customer needs and product innovation.
Responsibilities
- Develop AI-Driven Marketing Capabilities: Collaborate on initiatives to develop agentic capabilities for Business Development Reps and Marketers; scoping use cases and translating data into actionable insights and next-best-action recommendations. Support Proof-of-Concept testing to improve agentic capabilities and recommendations
- Foster Integrated GTM Strategy & Alignment: Support the development of strategies to deliver unified customers experiences by synthesizing data from multiple sources (CRM, web, campaign, sales). Partner with Product Marketing, Sales Strategy, and Analytics to shape our unified approach to customers and ensure alignment with sales plays, product priorities, and customer personas
- Translate Account, Persona, & Content Strategy and Actionable Insights: Contribute to the creation and evolution of marketing scorecards and dashboards (e.g., Power BI, CJA B2B), helping teams translate data into actionable insights to inform GTM prioritization. Assist in building and maintaining dashboards, heatmaps, and prioritization tools to support targeted engagement strategies
- Cross-Functional Leadership: Lead cross-functional workstreams with stakeholders across Enterprise Marketing, PMM, Sales, Content Strategy, ACS, and DX Products to drive alignment and execution
Skills
- Currently enrolled in a full-time MBA program graduating between December 2025 – June 2026
- Exceptional analytical and quantitative problem solving skills, including conducting research, analyzing data, developing hypotheses, and synthesizing recommendations
- Exceptional written and verbal communication skills with the ability to influence both peers and leaders
- Proven ability to lead cross-functional initiatives and influence senior stakeholders
- Excellent communication and storytelling skills, with a track record of translating complex data into compelling narratives
- Experience in B2B marketing, GTM strategy, or marketing operations
- Familiarity with AI-powered marketing tools, CRM systems (e.g., Salesforce), and campaign orchestration platforms
Benefits
- Annual Incentive Plan (AIP)
- Long-term incentives in the form of a new hire equity award
Company Overview
Company H1B Sponsorship