Senior Manager, Marketing
Company Description:
Williams Lea by RRD is a global business support services company with a strong legacy—over 200 years of experience delivering world-class business solutions. We specialize in delivering skilled administrative support, document production, presentation design, and marketing and communications services to leading companies around the world—especially within legal, financial, and professional services industries.
We’re a people-powered organization. With a presence in North America, the UK, Europe, and Asia Pacific, we have thousands of employees globally, all working together to help our clients operate more efficiently and effectively. Whether it’s supporting law firms with critical document production or helping financial institutions manage high-volume print and digital communications, we’re the behind-the-scenes team making everything run smoothly.
Job Description:
The Senior Manager, Marketing Operations – Americas is responsible for leading the execution and operational delivery of marketing across the Americas region, translating enterprise strategy and business priorities into high-impact, commercially relevant marketing outcomes. This role partners closely with senior business leaders, Digital & PR leadership, and global marketing to deliver integrated marketing activity across onshore, nearshore, and offshore delivery models, ensuring the value of proximity, domain expertise, and global scale are clearly and credibly articulated. This is a hands-on, execution-led leadership role, ideal for a senior marketer with deep experience in BPO or managed services environments who thrives in complex, matrixed organisations.
Key responsibilities
Marketing operations & execution
Lead day-to-day marketing operations across the Americas
Translate business priorities into executable marketing plans, campaigns, events, and content
Orchestrate internal teams and external partners to deliver high-quality outcomes on time and on budget
Act as the primary operational backstop for Americas marketing execution
Business leadership partnership
Partner closely with Americas-based business leaders to:
Shape go-to-market narratives
Support priority growth initiatives
Translate complex service offerings into clear, compelling marketing outputs
Bring strong understanding of hybrid delivery models, including the role and value of onshore operations alongside nearshore and offshore delivery
Thought leadership & content (joint accountability)
Share accountability with Digital & PR leadership for overall thought leadership outcomes across the Americas
Own execution of business- and growth-led thought leadership, including:
Client-relevant POVs
Capability narratives
Event and sales-enabled content
Personally draft, edit, and refine content as required
Work closely with subject matter experts to extract insight and translate it into publishable material
Collaborate with Digital & PR leadership on narrative-led and reputation-focused thought leadership, amplification, and external visibility
Events & field marketing
Own planning and execution of industry events, executive roundtables, and client forums
Manage vendors, logistics, budgets, and post-event follow-up
Partner with sales and leadership teams to define objectives and measure outcomes
Vendor & partner management
Manage agencies, freelancers, designers, content partners, and event vendors
Own briefing, quality control, timelines, and spend discipline
Ensure partners operate as extensions of the marketing function, not drivers of strategy
Collaboration & integration
Work closely with Digital & PR leadership to ensure alignment across campaigns, content, PR, and digital amplification
Partner with global marketing to ensure consistency with enterprise narrative and brand standards
Represent marketing operations confidently in regional leadership forums
Qualifications:
Required
10–15 years of marketing experience
Strong background in BPO, managed services, or outsourcing
Experience marketing blended delivery models, including:
Onshore operations
Nearshore centres
Offshore delivery
Proven ability to write clearly and persuasively
Experience working directly with senior business leaders
Comfortable operating with lean teams and limited structure
Preferred
Prior leadership of marketing for a small to mid-sized BPO or services firm
Experience supporting regulated or risk-sensitive industries
Strong operational and commercial orientation
Success indicators
High confidence from Americas leadership in marketing execution
Improved quality, relevance, and consistency of marketing outputs
Strong commercial impact from events and thought leadership
Effective collaboration across business, Digital & PR, and global marketing
Additional Information:
RRD's current salary range for this role is $117700 to $188400 / year. The salary range may be adjusted based on the applicable geographic location of the hired employee, and the range may change in the future. At RRD, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions may vary based upon, but not limited to education, skills, experience, proficiency, performance, shift and location.
Depending on the role, in addition to base salary, the total compensation package may also include participation in a bonus, commission or incentive program. RRD’s benefit offerings include medical, dental, and vision coverage, paid time off, disability insurance, 401(k) with company match, life insurance and other voluntary supplemental insurance coverages, plus parental leave, adoption assistance, tuition assistance and employer/partner discounts.
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All employment offers are contingent upon the successful completion of both a pre-employment background and drug screen.
RRD is an Equal Opportunity Employer, including disability/veterans